April 22, Xiaomi company will be the original domain name xiaomi.com officially updated as mi.com. For this move, millet technology CEO Lei Jun said on Weibo in order to adapt millet internationalization strategy, there is news that millet paid for the purchase of this domain name 360 million, about 20 million yuan. "Estimated to be regarded as China's Internet most expensive domain name history."
In 2013, 4 e-commerce providers changed their domain name: Yi Xun changed from 51buy.com to yixun.com; No.1 store updated yihaodian.com to yhd.com. The Jingdong the original 360buy.com into jd.com; the only product will vipshop domain name from vip.com.com, according to broke the news, the two companies to pay for the purchase of new domain name on the millions of dollars;
Domain names play a very big role in the brand and marketing of Internet companies. A good domain name is easy to memorize and catchy, which can well grafted enterprises and brand images, saving enterprises a large amount of advertisement promotion expenses every year. Therefore, many Businesses spared no expense to purchase domain names, replace the domain name. And those glitzy, grabbed domain name investors are also profitable in the tide of 20 years of Internet in China. Here we inventory for you under those successful investment domain name of the big players:
1. Cai Wensheng
Cai Wensheng is China's domain name investment king, hears the rumor that he has more than 100,000 Internet domain names, the total valuation of more than 100 million US dollars, the domain name owned by all walks of life. Cai Wensheng 2000 online, bought the first computer, June 12, 2000 registered the first domain name, called yikatong.com, he also registered a lot of domain names, but waited a year People buy.
By the end of 2000, he was almost giving up. Later one day, he checked a domain name, according to Cai memories, it should be lijiang.com, he found but can not register. He also found that this domain has expired in 5 days. Cai Wensheng This learned that the original domain name is released to re-register. He later built a library slowly, keeping track of well-known trademarks and famous cities in China. At that time, he read the brands of white cats and black cats on television to see if they could sign up. So he slowly build a library, the list more and more, check what time expires, we slowly know when to register.
When he began to register the incident in December 2000, a very important incident happened. Cai Wensheng recalled in a speech: "In February 2001, the underwater cable between China and the United States was broken. Can not register, anxious, when I called the Chinese registrars scolded them, the registrar told me that they can register me in an emergency domain name, so in 2001, 2002, these two years is my most golden Period, the world's best expired domain name, as long as I want, basically I got it. "
Cai Wensheng mostly in the industry domain name is the main pinyin domain name strategy, such as huangjin.com (gold), zuanshi.com (diamonds), qiche.com (car); humane geography domain name investment is also pursuing this strategy, such as puyang.com (Puyang), chuzhou.com (Chuzhou), jingdezhen.com (Jingdezhen), etc. In addition, chuangxin.com (innovation workshop), wanmei.com (perfect space), baofeng.com (storm video), wuxia.com ), Dajie.com (Avenue Network) is also from the hands of Cai Wensheng.
Comprehensive re-name China and other websites related reports, Cai Wensheng sold well-known domain names are:
He has handled the domain name:
6.cn (six rooms)
3g.cn (3G portal)
tudou.com (potatoes)
kuxun.com (cool news)
Yao Jinbo
After graduating from college, Yao Jinbo founded the domain name exchange platform, eachnic.com, which owns up to 2 digit digital domain names in China and has sold 28.com, 30.com, hupu.com (tiger flutter), eguo .com and other domain names. He gained fame when he acquired the "Dragon Boat Festival .com" from South Koreans and donated it for free.
He also owned thousands of valuable domain names such as nihao.com, gupiao.com, jiehun.com, bugu.com, 52.com and bangbang.com. Asked about the geometric value of these domains, Yao Jinbo indifferent and some proud to say, "according to the market value, probably more than one hundred million bar."
In addition to investing in domain names, Yao Jinbo also purchased a lot of domain names for the 58 cities, paving the way for "58 cities" to "wide road". In 58 city of the protected domain name 58.com.cn, but also the acquisition of nearly 350,000 yuan pinyin domain name wuba.com, with hezu.com (share), jianzhi.com (part-time), zhaogong.com (recruitment), maipiao. com (buy tickets, sell tickets) and other domain names, are transferred to 58 different cities in the city's related sites.
In 2011, 58 city acquired Amoy network company and domain name taofang.com, some netizens think this acquisition is directed at taofang.com this domain name.
3. Wu Xinhong
Meixiu Xiu founder Wu Xinhong is the earliest investors in the waterfront name, and at the same time with the start of Cai Wensheng.
At the age of 18, he became one of the first people in China to run domain name business. One day in 1999, Wu Xinhong saw a news story: a domain name called "business.com" sold $ 7.5 million in the United States. The news was also seen by Cai Wensheng, another business in Hong Kong. One can not step into a river at the same time, but pie sometimes smashes both heads at the same time. At the time, Wu and Cai did not know anything about it, but they were all at the same time put in this news on the "same river" - domain name investment.
In 2000, Wu welcomed the first transaction: a hand named "e23.com" in his hand was sold to a U.S. company for $ 3,000 after bargaining. This is almost all the costs back up before. He also enabled the domain name 520.com to build social networks, then the domain name 300 million shots.
Zhuang Liangji
Zhuang Liangji is the president of scholar in Xiamen, a well-known domain name investment expert in China, holds thousands of domain names in the boutique industry, and is an investment expert who has the most industry-leading pinyin COM domain names in China. Its success stories include the well-known dianping.com (public comments), mysee.com, qiezi.com and so on. In recent years, Zhuang Liangji also resell Mars huoxing.com, baccarat baijiale.com, Lynx tianmao.com and other high-quality domain names.
5. Lord tired (Andy Lau)
Tired, 80 after the domain name investors, formerly known as Andy Lau. From the domain name 1199.com began to enter the domain name investment, very optimistic about the digital domain name, especially double-digit. Has changed hands over 1000.com, 357.com, vv.com, 19.cn, fuhao.com, the success of 266.com sales to Boyaa interaction. There are currently dozens of domain names such as 787.com, 32.com, 63.com, 73.com, 388.com, os.com, ku.cn.
Tired of the domain name has been acquired 187.com, 191.com 333.cn299.com, 651.com, 626.com, 85.cn, 299.com (in the domestic and foreign domain name market, 3 digital domain to occupy a place , The transaction price is good, such as the domain name 780.com, 126.cn, respectively, 410,000 yuan, 680,000 yuan filming, "Double 8" domain name 889.com, 488.com million million for the main), ishu .com, zb.com, xin.com, tizi.com, rong.com and so on.
6. Yang Lin
Yang Lin, jj game boss, because they like the domain name and invested a lot of high-quality domain names, particularly optimistic about the spelling and AABB four digital domain names, Dongdong.com had been transferred to Jingdong, currently also has meimei.com, piaopiao.com, 1199. com, 3399.com and other coveted domain name. By the end of 2011, Yang Lin bought xiaoniao.com, sources said, the domain name trading price of 6 digits.
7. Liu Yi
Liu Yi, founder of Hainan dream of innovation, very fancy high-quality pinyin domain name, which owns 55.com, anzhuo.com, xingzuo.com, xiaohua.com and other brands. 11.com has been successfully sold to NetDragon companies, there are still yangsheng.com, tianqi.com, mingxing.com, fuqi.com and several other high-quality pinyin domain names.
In 2012, Dream of Innovation also purchased high-priced "mint" double domain name bohe.com and "tide" single domain name chao.com, and launched it online for Mint Network and tidal community.
In 2014, according to Weibo users, Liu also disclosed in his WeChat circle that he successfully repurchased the digital domain name 10.com from overseas. (Price reference: In 2009, 70.com sedo sold in the overseas trading platform, the price equivalent to about RMB 500,000 yuan; 2012, 60.com was about 1.95 million yuan price was purchased by the people; 2013 Year, 40.com easy to master, there are rumors between the market up to 7 digits; in 2014, 80.com is also exposed to the high price of the main)
Zhang Liang Lun
Zhang Lianglun, the founder of Meizu Network, also invested in a lot of domain names. He confirmed that the domain names of startup reporters were: nhi.com.cn (North Heavy Industries), juwan.cn (上海 聚聚), jupiao.com, duoquan.com , 17gou.cn and so on.