Korean media analysis said Han Yong recovery blizzard competitiveness gradually weakened

Recently, the Korean media analysis has dominated nearly 12 years of Blizzard's competitiveness in the Korean market is gradually weakened.　　The reason is that in the near future, South Korea's domestic game market signs of recovery, which also makes blizzard nervous. Looking back over the past 12 years, Blizzard launched the "StarCraft", "Diablo 2", "Warcraft 3", "World of Warcraft" and other games in the Korean domestic market has been successful, at least more than 20% players have chosen one of the games.　　But this trend will change in the near future. According to the latest data, Blizzard South Korea's market revenue accounted for more than 50% of Blizzard's global income, the recent period has fallen directly to the level of only 5%.　　In fact, Paul Sams, vice president of Blizzard, who visited South Korea last December, said: "The share of Blizzard's global income is only about 5% per cent." "World of Warcraft: Cataclysm", which everyone is looking forward to, has not been able to make a real splash in South Korea. According to the South Korean Internet café players accounted for a proportion of less than 3% only, and this data is not lost to the "AION" (The Tower of Eternity) 1/3 percentage (12%).　　In particular, the Internet café players almost online landing "AION" (The Eternal Tower) time more than 4 hours, but the World of Warcraft online time is only less than 1 hours. and "StarCraft" "Diablo 2" "Warcraft 3" "StarCraft 2" and other Blizzard game summary players accounted for the proportion of "StarCraft 2" for the month of the sale of the players accounted for.　　In contrast, South Korea NCsoft's "AION" (The Eternal Tower) and NHN's "TERA" and other Korean domestic game players accounted for the increasing proportion. At the same time, the South Korean Internet Café Management Office analysis data show that Blizzard "World of Warcraft: Cataclysm" Before the launch of the January 2010 and January 2011 related data After the comparison also showed a general decline in the trend. In particular, "TERA" launched, "StarCraft 2," The proportion of Internet café players gradually decline.　　And the recent "StarCraft 2" internet café players accounted for only 1% of the level. In addition, blizzard influence also in Korea electricity competition market is threatened. Not long ago there was a situation of distress, that is, "StarCraft" League and "StarCraft 2" league is the same time. Such events also make the StarCraft players feel very dissatisfied. One of the "StarCraft 2" well-known team leader Kim Yo-ki in his microblog said: "This will not let StarCraft 2 league cancellation."　　Discontent. In addition, South Korean gaming industry is wary of the current situation, but many are also looking forward to the "Diablo 3" launch will let Blizzard recapture the Korean game market. (edit ss) Extended reading: To force the player to make his own Warcraft film "Corruption Veil II" trailer fun Statistics: World of Warcraft Survival longest boss list