Kun Teng Ctomarkhimelstein: Conservative and innovative 46 open

The stock market is risky and investment needs to be cautious. Recent turmoil in the stock market will certainly allow many investors to this sentence has a more profound experience. In the rapidly changing it market, there is never a shortage of business opportunities, but the risk is often not left or right. A once brilliant enterprise may be only because not in time to catch up with a wave of technology development of a new wave, and then plunged into a trough, and even completely disappeared from the market.　　Such examples are commonplace. The author tracked the company nearly 10 years, and had experienced the period of the unique DLT, SDLT technology excelled tape backup market, and also witnessed the adic of the acquisition of another famous tape manufacturer in 2006.　　As well as the tape market is shrinking as the disk hits the hard drive, the struggle to move from tape backup to Backup-to-disk. When the chief technology officer Mark Himelstein of the company said the brand has a history of more than 30 years, the author suddenly has a feeling: from a focus on tape backup vendors to the current business focus gradually shifted to disk and software business, is in the transition of the company will also face cloud computing, New challenges from big data.　　In the future, where will Quentin go? The 45-degree Mark Himelstein joined Quentin in January 2010 and was vice president of software development. At that time, Kun Teng was in a crucial period of transformation.　　While the tape business, which still brings considerable revenue, and the booming demand for storage management software from the emerging disk backup market, is trying to strike a balance between the two. What prompted Mark Himelstein to join Quentin at such a special time? When the journalist asked the question, Mark Himelstein smiled. He quickly said three reasons: the first and most important reason is that including the chief executive, the senior performance of Kun Teng to achieve a smooth transition, and will be more and more to make a strong confidence and determination to infect him; the second reason is that the data protection market is full of changes and challenges, which inspires his interest; the third reason is that　　He believes that the existing assets, strategies and products of the company will ensure a shift to 45 degrees, leading to new successes. Although tape extinction is a nightmare that has been shrouded in the backup market, lingering, but realistically speaking, the tape will not die, as the mainframe will not die. Not to mention that a large number of users have already adopted tape backup devices will have the need for product upgrades, just as an archiving device can let tape devices to retreat, hold a certain market share.　　The company's 2011 financial results showed that in the year the company added 550 midrange and enterprise Smart Tape Library customers, and its entry-level smart tape library products grew 30% from the previous fiscal year. However, the shrinking of the tape market is an indisputable fact. Santa Clara Advisory Group (Santa Clara Consulting Group)The 2010 report on tape technology showed that total global tape market revenues in 2009 were down nearly 1/4 from 2008. In the past two years, although the tape market occasionally a brief rebound, but from the development trend, market share reduction is inevitable. Mark Himelstein also admits this. But he also said that there was still a market for the tape, so he would not give up on tape products and research and development. In the development of future product development strategy, the company will take into account the trend of market developments and the overall development strategy of Kun Teng company. "At least when I retire, people will still be using tapes," he said.　　Mark Himelstein said with a smile. Innovation is a lifetime thing. The company is also smart enough to have taken the initiative to stop the development of DLT and SDLT tape technology and focus on LTO tape technology.　　Quentin is a member of the LTO Alliance, which makes it a more advantageous position in the LTO tape market. DLT and SDLT are unique magnetic tape technologies for Quentin. Over a long period of time, this has made it a success in the tape market, but it has also become a stumbling block to the greater role of Quentin. As a professional tape manufacturer, single-handedly has all the technical aspects of tape drives, tape media, tape libraries, and other tape industries. The advantage of doing this is to ensure that Quentin is focused and professional in the tape market. However, the whole business is limited to the tape field, making the risk-free ability of Kun teng insufficient. As the disk backup gradually emerged, the tape market was hit hard and the big trouble for Quentin came.　　is to continue to do tape, or a full turn to disk, this is a relationship between the survival of the proposition. In fact, the company was not hit as badly as people expected. This is partly because the software business acquired by the early days of the acquisition revealed a strong growth potential; On the other hand, the timely turnaround to disk backup has not only introduced the DXI series of Backup-to-disk products, but also contributed to the duplication of data deletion technology.　　From tape to tape, disk, software pillars, Kun Teng's new product system has been established. Mark Himelstein, citing the view in the book "Confusing Inventors," argues that companies are often in a dilemma when it comes to technological innovation, and how to determine the proportion of investments used in new technology development and maintenance of old systems. The development of new products and maintenance of the old system should be done at the same time, but the two should be strictly differentiated, can not overlap, otherwise, all investments may be used in the old system maintenance situation.　　Companies should explicitly invest in new technology development and maintenance of old systems, but at different stages of the company's development, this ratio may be adjusted. "I was involved in the development of a DXI series of backup-to-disk products. At the time, the company decided to devote 60% of its money to the development of new products and 40% of the money spent on the maintenance of the old system. In the future, the company will also be based on marketRequirements are adjusted for this scale. Mark Himelstein said, "If a company fails to deal with the problem of new product development and old system maintenance, the most serious consequence may be the company's failure." Innovation is a lifetime thing for an enterprise.　　"Disk and software goes hand in hand now, the disk and software business is clearly the focus of the development of Kun Teng." It now appears that EMC's acquisition of Data Domain ended the OEM partnership with Kun Teng, and it is not a bad thing for the development of Quentin today. Quentin has a firm foothold in the backup to disk and in the data de-duplication market. The DXI 2.0 software, released in January 2011, can be used for DXi Backup-to-disk and de-duplication systems with a performance increase of one-fold over DXi 1.0. From a hardware perspective, Quentin already has a full range of backup to disk products from entry-level to enterprise level. Mark Himelstein said: "The biggest improvement of the data deduplication device is that it simplifies the quotation and use of the equipment while improving the overall performance." Users can get a duplicate data removal system that meets their needs by simply reporting how much capacity they need, without having to calculate how much storage capacity needs to be duplicated. "Big data may be a new development opportunity for StorNext, and its software for file sharing and data management will be more useful." Not long ago, Kunta and NetApp reached a StorNext resale agreement and acquired a virtualized backup vendor, Pancetera. "2015, 80% of the computing load will be placed on the virtual machine." Pancetera enables more flexibility in the backup of virtual machines. "Mark Himelstein talked about the integration of Pancetera," at present, Pancetera can be sold separately, also with the DXI series of products integrated sales, the future may also be integrated into the StorNext software. "In the big data age, there is a growing demand for business intelligence and analytics tools."　　Mark Himelstein says StorNext may add more functionality to content analysis to better implement storage tiering. "Tiered storage, content analysis tools, and content-aware technologies will be a hot spot for Quentin," says Mark Himelstein, referring to the technical developments ahead. We will adjust the innovation strategy at any time according to the change of market and technology. We will flexibly use acquisitions, cooperation, OEM and other means to promote the company's business sustainable development. ”