Lack of what to do: Learn to review and revise your website

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Today, look at the site background statistics, suddenly found a problem: Some Web site data is very strong, but very little income, and some Web site data is very general, included even 10, but the income is extraordinary. This is very easy to think of at ordinary times, but actually occurs on own website time, will begin earnest and re-examine. Each site location is different, the customer type is different, then can not blindly insist on high data, but to pursue transformation, the pursuit of investment time and output ratio is matched. To write this article is to share the idea, to remember to learn what to make up for, adjust and revise their website in time.

Speaking of which, we first think about the definition of the website in our mind. Mention the Web site, you will think of a large number of data: Link quantity, flow size, PR value, snapshot date, included, conversion rate and so on, these data represent the site's indicators, but the independent view of words does not explain any problems, because the data is relative. Below from these several data start, carefully talk about their views, if there is wrong, please a lot of criticism.

Rank difference does not mean that the link is not enough

Perhaps many of the site rankings are not ideal, the first impression will be attributed to the lack of external link number. So is that so? When we search keyword rankings and your location of several sites, if the number of links is similar, even our own slightly more, then we can not blindly impose sins on external links. But should pay attention to the station optimization. Interior optimization is like the basic skills of martial arts, is the role of laying the groundwork, if the internal strength is not solid, then even good martial arts will not be able to send. So don't put a lot of energy on the outside chain, but also know what you lack.

Flow not Gaoyao thinking promotion way

In addition to external links, traffic is also a matter of great concern. When the Web site traffic is limited, we should carefully consider the promotion model adopted by itself, whether to maintain sufficient executive power. If you rely on SEO to promote, then look at the long tail key flow, long tail is a key to SEO optimization. If the long tail does not have the flow, then the problem is very obvious, the long tail tail strategy needs a great improvement. If it is other ways to promote, such as the forum, you have to think about whether the post is deleted, whether boring, whether there is duplication of content? If so, the reason is simple. Some experts do forums to promote the flow of the explosion, why we can not, the core of the difference in where? to ask yourself. Simple questions often plague most people.

If the collection is bad, you must see the website structure

Many sites need a large number of search engines included, but does not mean that each site must be so. Some sites only need a small amount to be included. For example, a single page Taobao guest, doomed will not be included a lot, but as long as the optimization in place, can bring traffic is successful, as for the collection and snapshots, do not care too much. If it is a large web site, the main look at the structure of the site, many large web site updates are very few included, not because the weight is not enough, but because of internal structure problems, including the construction of the chain. So from the log, from the structure of the adjustment, the right remedy to charm.

The conversion rate does not gaoyao from the content

Website conversion rate is the most important ring, even if there is a very good collection and flow, but the ability to become less than the failure to represent the site. Always keep in mind that the purpose of the site is to allow users to consume, so be sure to start from the content, content including copywriting writing, image processing, color matching, and even Web site access speed is also a prerequisite. Need to be checked and broken. Sometimes a simple change, bring the user's sense is completely different. Improve content need to stand on the user's point of view, grasp the psychological. But some stationmaster but ignore, blindly the quasi seek flow, do not know oneself really lacks what.

From the above points, the site does not blindly require very high data, should be aimed at their own situation, the lack of what to fill. Taobao Winter Maternity dress http://yunfu.ruwen5.com think only fill in place, the site can be healthy and long-term development, to bring profits. Here to remind you that the site is only a carrier, the face of a rich emotional users, the site wants users to be satisfied, then first of all to let their own satisfaction. OK, today's article temporarily to this bar, welcome reprint, Reprint please keep the link, thank you ~