Lady Gaga's "Sparks" with big data

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; "Behind every successful man there is a woman to support him," this sentence, put in showbiz, is every successful entertainer behind have a genius manager. That's how Lady Gaga is. I (the author Alex Lo) 's child is a fan of Lady Gaga, but I am more in awe of her manager--troy Carte. I think his amazing intelligence and skilful use of technology will be a great entrepreneur.

▲ Picture: Lady Gaga

Why would you say that? Because Troy Carte put a lot of effort into the big data field, and it's very possible to get a lucrative business return on its successful application. For big data, many experts and economists such as Larry Summers, the former Treasury secretary of the United States, have confirmed that it will drive the new IT revolution. Describe large data from the IT dimension: huge, heterogeneous, and highly complex, difficult to process and interpret data through traditional methods.

Carte has told the Financial Times that if your client has more than 31 million Twitter followers and 51 million Facebook fans, and more than anyone on earth, then it's natural to think of big data: Who are these people? It's like making money by promoting your stars and the social networking of these fans. ?

Clearly, large social networks such as Twitter and Facebook are helping to attract tens of thousands of fans. But 51 million does not mean that it can bring 51 million of CD or concert tickets to the sale. How do you get a deeper business analysis through these data from the Web and from the sales site? Carte created Backplane, his own social media platform and micro-network to attract 1 million of hardcore fans to join the littlemonsters.com. He and his colleagues also have proprietary algorithms. They want to build a community that has only 1 million more intimate (hardcore fans) because investing and promoting in the community is obviously more productive than millions of of the fans who are spending it on Twitter and Facebook.