Lakara Chairman Suntaujan: Pioneering veteran to be the boss of card-sending

Lakara Chairman Suntaujan

As a third party payment service provider for the convenience of the people, Lakara quietly and rapidly growing around us. Lakara founder, Chairman and President Suntaujan the Third-party payment company into a number of factions, and Lakara is the use of http://www.aliyun.com/zixun/aggregation/11585.html "> A "swipe card" that is paid or transferred by a hardware device. In the face of the future, Sun ran ambitious and clear goal, that is to become the head of the credit card faction.

Course

Pioneering veteran six-shirt

Suntaujan is a pioneering veteran. He was born in the late 60, after graduating from Peking University in 1991, from the distribution of corporate unpaid back to Beijing, into the four group of advertising companies, in six months to the Executive vice president, 3 years later as the general manager of the advertising company.

1996, Suntaujan and partnership investment Blue Cursor PR consultant company, the blue cursor has now developed into China's largest marketing services group, 2010 became the first in the A-share listed brand consultancy company.

In 1998, Suntaujan as executive vice president of Henderson Albert, his leading "business Tong" handheld computer marketing case by a number of business schools included in the marketing case, "Pager mobile business, one can not be less" advertising word is a household name. In addition to the intervening in the publication, do the electronic dictionary, in just 10 years, Suntaujan has had 5 entrepreneurial experience, and each time a decent record.

And Lakara is his sixth time to start a business.

Think back to their experience, Suntaujan 211.html "> feel more regret is not in large companies have been working, leading to a lot of management methods need their own to realize, although also some achievements, but after all walked a lot of detours."

Suntaujan that the first step for the entrepreneur is not to find an investment, but to do business first. "There are some entrepreneurs who are quick to profit without setting values. In my opinion, imitation and plagiarism is shameful, plagiarism will not make you successful. Do products, the user needs to study to the extreme, there will be some natural. ”

Strategy

Match the phone with Kara.

Imitation is a dead end, not a shortcut. ”

Suntaujan said that innovation has been the Lakara gene, from the acquisition of Third-party payment licences for a year, Lakara changes very large, from the original single product line into a "three-pronged."

The first product line: In the country's convenience stores and supermarkets to provide public payment, repayment services. "At present we have Lakara self-service terminals in more than 50,000 convenience stores in 300 cities, and hundreds of thousands of people are using them every day." ”

The Second product line: For the Enterprise to provide POS collection services. "If you open a shop, you can apply to Lakara a POS machine installed in your store, so that consumers in addition to cash payments, you can also choose to pay by credit card." We mainly focus on small micro-enterprises. ”

Third product line: Individual card payment market. "The Lakara will launch a full range of personal swipe-card devices as the phone's swipe card is listed at the end of the month," he said. ”

For the future development, Sun ran a clear idea. Lakara is a pioneer and leader in the convenience of financial services, and Lakara will continue to keep it. In the personal terminal Lakara is also the Pathfinder, we want to speed up the horse rodeo.

"After the phone Lakara goes public, you'll find it a pleasure to pay for it anytime, anywhere, and you'll want your phone to be standard." "Sun ran with confidence.

Suntaujan said that the next 3 years, the focus is to expand the convenience store Lakara convenient financial terminals and business stack, POS billing merchants and personal end users expansion. In other words, more and more people will have their own Lakara.