Lanzhou: Moon Star home false advertising consumer

Advertisement: Floor 12 yuan per square metre scene: floor which has 12 yuan of money? Moon Star Home square information Pictures Moon Home Local advertising billboard floor 12 yuan/square meters July 16 19 o'clock, located in the Qilihe Huanghe Bridge South Riverside Road, "Moon Star Home" is a sea of faces. The team extended from the mall to the bike lane. According to a member of the public who has been in line for half an hour, he and his family read a tempting advertisement published in the July 15 newspaper. The citizen took out a newspaper from his pocket, and the whole edition reads: "Tomorrow only Goes to the Moon Star Home" buys the furniture to buy the building material to draw the big prize "July 16-17th 18 o'clock-20 Point limited time snapped up the surprise lottery only to limit 4 hours to save money to limit the price to reach the entire Advertisement in a "12 anniversary of the great Ning flooring only 12 yuan/square meters" of the plate ads instantly attracted a lot of people's eyes.　　But when consumers are full of hope to buy the floor, they are told that the offer is limited, and there are limits.　　Reporter Jinzhenhua Jing jing Xu Xiaojun In the end there is no 12 yuan/square meters floor, the reporter decided to find out. Just on the 2 floor, "Giant ning Floor" storefront impressively appear in front of the eye. The Big Red banner hanging on the roof, the Big red box on the floor, the Big red light box set up at the door, the small shop of about 150 square meters is dressed up beaming. Approached the "Giant Ning" at the door of the advertising light box to see, the above with a yellow font marked with a "giant ning flooring 12 anniversary celebration, Rob 12 yuan/square meters floor." Do not fight for the first, only the best!　　”。 "Discount" can only be limited to enjoy this time, "Ju ning" there are two customers in the shop floor, they carefully read 98 yuan/square meters, 112 yuan/square meters, 118 yuan/square meters, 138 yuan/square meters of the floor, ask Shopping guide: "which is the newspaper on the floor of 12 yuan/square meters? "A more than 40-year-old wearing orange dress guide Leng said:" We this is limited! "Customers ask:" How limited? "Shopping guide said:" (buy any kind of floor) 30 square meters above, on the basis of activity price, can enjoy 12 yuan 1 square meters, 50 square meters above can enjoy 2 square meters, 80 square meters can enjoy 3 square meters. The two customers were a little puzzled. Shopping guide then explained: "For example, if you choose this 98 yuan/square meters of the floor, a total of 31 square, then 30 square meters by 98 dollars, another 1 square meters as long as 12 yuan." "Customers ask:" Then I want to buy 100 square meters, the back of the square meters are more than 12 yuan? "The guide said:" No! The highest is 80 square meters ceiling, 100 square meters can enjoy 12 yuan of floor 3 square meters. For example, you sell 160 square meters of floor, you still enjoy 3 square 12 yuan of discount, it is impossible to give you 6 square meters. "The customer is a bit of a monk, then pulls out a newspaper from the bag to unfold to say:" Your advertisement says 12 yuan/square metre. "Shopping guide:" Yes! Buy enough 80 square meters can enjoy 12 yuan 3 square meters Ah! ”　　Customer: "So you don't have 12 yuan 1 square meters of this kind of floor?" "The Guide Left Pie:" That did not. "Customer:" I see ads you do activities, but also thought 1 square meters floor to sell 12 yuan. "Shopping Guide:" That is not, we 12 yuan of the floor is a limited amount. Besides, where does the floor have 12 yuan? Even if you do not dare to buy it! "Two customers apparently have a feeling of being fooled, with a look of disappointment ready to leave, holding the newspaper customers suddenly turned around and asked:" Then you did not write the advertisement must be enough to buy 12 pieces of floor ah? No limits? "Shopping guide looked at the eyes of customers in the hands of the newspaper, raising the tone pointing to the ad said:" The newspaper only this version of the son, dozen so many words can not play. It is impossible for us to write all the activities on this. "The customer feels cheated the reporter then interviewed several customers who did not buy the floor, one of the Feiyantan customers said:" I am ready to give their own new house to choose wood flooring, just yesterday from the newspaper to see the ads here today, there are 12 dollars of floor, in fact, think is not possible, but still holding a try to look at the mentality of , and indeed cheated! I knew it was the case. Another customer said: "The newspaper layout is too small can not write the most important things!" They write 12 Yuan 1 square meters so big, the limit of things did not mention, this is not a bluff? "Industry and Commerce: businesses are suspected of misleading consumers about consumption, industry and commerce personnel said: Advertising Law strict requirements, advertising instructions should be true, accurate, clear, understand, advertising should be consistent with goods or services, false advertising, one of the criteria is to see whether the two are consistent, if the experience of the advertising description and goods (or services) The actual situation does not match, it can be identified as a false advertisement, when the advertisement is issued, the merchant should give a description of the real promotional content or notice of the goods, only marked with 12 yuan per square metre of advertising, without stating the attached conditions, consumers will be mistaken that the merchant is selling 12 yuan per square meter of wood flooring,　　The act is too misleading to consume.　　Advertising description of the actual discrepancy with the product situation are: 1, the advertising description of the goods can not be sold in practice.　　Advertising description of the actual discrepancy with the product situation are: 2, the advertising description of the goods are limited to a few, that is, limited supply and not stated. Advertising description of the actual discrepancy with the goods are: 3, there is a certain period of sales and not stated, business behavior has clearly violated the provisions of the first article, can be regarded as suspected of false publicity or misleading consumption.