Lao Xie: Enterprise Event Marketing

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Event marketing is now more and more fire, from the enterprise point of view, event marketing is a "overnight explosion rich" method of promotion, that we should how to use the event to promote.

Event marketing should first choose such an event, the event can be created by the enterprise itself, can also be done by others. If it is their own creation of this event, which is related to a lot of, need human, material resources, this is the event marketing why ordinary webmaster difficult to use a reason.

1. Good to choose events

The criterion of choosing this event is to see if this is a very fine canon, is not very eye-catching, is not good for the enterprise. If all is satisfied, then this is a very good event.

2. How to Hype

Deeds Marketing can choose the Portal class of soft text release, and then in the discussion of the kind of hype, Tianya, mop are very easy to detonate event marketing place. It must be noted that the event marketing must have a long-term plan, if a but hot, not very likely to the bad direction of the enterprise development, and very difficult to control.

Also need to pay attention to the speculation is the choice of coal, because different media user groups are different, so the choice of good coal is also the key to the success of speculation. Of course, the impact of event marketing is large, generally can last 1-5 months, so must always pay attention to the development trend of events.

Old Xie hope that event marketing for good products, better publicity, better to recognize, better known by consumers. Lao Xie does not want to see junk products in the event marketing has a great influence, the consequences are very serious. This is what old Xie would not want to see.

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