Lao Xie: The promotion of product sales website thinking

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A lot of webmaster, contact to old Xie, nearly half is some product website, that is, shopping website, plainly, is the shop promotion. Taobao and other media outlets, but the use of Taobao station to rely on a platform. If the webmaster built an online shop, that is the lack of this rely on, but also very large advantages, in the shop soft text promotion, the old Xie's several thinking, and everyone discussed.

1. Clear purpose: Shop is for customers to do, the purpose is to better sell goods.

Many people disagree with this view of old Xie, and come up with a lot of theories to refute me. Old Xie personally feel that this is normal, everyone has their own ideas, but old Xie felt that this is the certainty of the fact that the promotion of shop, is to better sell goods. Therefore, in writing soft wen, less empty talk, more on the value of things is the right path!

2. How to find your online shop consumers.

This is your potential user. Many of the webmaster links to old Xie, nearly thousands of web site traffic, but not a few single. Old Xie can tell you very clearly, your website traffic 1000 and website traffic is no different than 0. Why? Because they don't need a product like yours, not a consumer of your product.

In fact, think carefully, why some of the site's hard wide, the effect is getting worse, especially some portal large site user groups more miscellaneous, the need for this product information, may not be very huge, and now the Internet users can be said to be an abomination. The effect is worse.

But the soft text is different, in need of users, provide effective product information, provide product experience, as well as some life measures, from another aspect, reflect your product advantages, so that consumers in the heart, the product has a better, clearer, more profound impression.

But how to find, this requires you to act up, a bit of accumulation, and then the resources one by one to integrate, make shop promotion program, can say, this is very necessary work.

3. Shop User Trust Degree

Some website design, a big picture surface, several company telephone, this is the shop storefront. How does the trust degree manifest? If you are a consumer, you will be confused to call the consultation?

To consumers less concern, can greatly improve the success rate of your product sales! Here are some ideas, there are many ways, but any action revolves around the idea and is great for you.

4. Do your customer satisfaction

Customer satisfaction increased by 2%, your sales volume increased by 10%, this is a well-known marketing experts concluded. If your product is not competitive, then give up the promotion, because, you can not do strong, big, let alone what development.

There must be some requirements for customer service, after all, the customer is a direct contact with the nearest group of people, no good customer service, no good customer service system, no good after-sales service, trouble you please do these work, and then look at this article.

Of course, personal webmaster, personal shop long, certainly will not have such a comprehensive division of labor, so, personal webmaster must take good grasp of every promotion details, reasonable schedule time, improve efficiency.

Do a good shop long, good webmaster, is not easy! If in the promotion aspect, what question cannot be solved, may contact old Xie, old Xie QQ466715240. Old Xie looks forward to communicating with you.

This article is the old Xie in ADMIN5 original starting website, reprint please specify: Old Xie shop soft article promotion Service www.ruanwenblog.com