Lao Xu teaches you how to implement network marketing

Market research:

Through the market research, to do a preliminary understanding of the market, mainly to understand http://www.aliyun.com/zixun/aggregation/7911.html "> target customer groups, as well as customer groups of some behavioral habits and ways of thinking." Understand what will become their customers, customers want to know what, where the customer will appear, customers have what needs, only a thorough investigation can be more rapid and effective use of network marketing to bring benefits to enterprises.

Second, the market positioning of products or services:

Market positioning of products or services is important, based on market research data to determine the location, for a particular product or service analysis is suitable for network marketing, from the product or service characteristics and other factors to consider.

Third, the formation of Network marketing Program:

According to market positioning, and then find the target customer base in the online more concentrated place for forum marketing, but also to establish a corporate blog to establish a brand image of blog marketing attention should not be too commercial. Some customer base mainly through search to find products can cooperate with SEO to promote, but also some mainly concentrated in some large business-to-business platform or a large industry forum. There is how to advance the step-by-step, how to transfer their own merchandise information to customers and so on.

Iv. implementation of specific programmes:

According to the above established network marketing plan, gradually to implement, the customer most need to the most desired way to show them, and to contact convenient, in the Business-to-business platform to send information to leave the Web site and other contact, in the Site page to have customer service system to communicate with customers in a timely manner.

V. Marketing effectiveness evaluation and marketing strategy adjustment:

To carry out a scientific and reasonable positioning of the network marketing plan, according to the implementation of the plan timely adjustment, the main assessment criteria is the conversion rate of visitors and all aspects of the implementation of the effect, so as to find in the implementation of network marketing deficiencies in time to improve.