Last year domestic game market size 44.6 billion PC online users 120 million

Source: Internet
Author: User
Keywords Market size online games last year game
Sina Science and technology news January 9 Morning, the 2011 annual meeting of the Chinese games industry held in Xian, the release of the "2011 China Game Industry Survey report" showed that last year, the domestic game market size of 44.6 billion yuan, an increase of 34% per cent.  The same period of domestic PC games users up to 120 million people, an increase of 9.1%.  The following is the main content of this report: First, the Chinese game market actual sales in 2011 China's game market (including the PC network game market, mobile phone network game market, PC single game market, etc.) real sales revenue of 44.61 billion yuan, a 34% increase from 2010. Second, the Chinese PC network game market actual sales revenue (a) China's PC network game market actual sales revenue 2011, China's PC online gaming market sales revenue (including client games, web games, social games and gaming platform market sales) Is 42.85 billion yuan, an increase of 32.4% from 2010.  2016 China's PC network game market is expected to achieve real sales revenue will reach 85.8 billion yuan, 2012 to 2016 annual composite growth rate of 14.9%. (b) China's PC network game led to increased revenue in related industries 2011, the Telecommunications Business by PC network games led to the direct income of 46.6 billion yuan, an increase of 15% than 2010, For the PC network game market actual sales revenue of 1.1 times times; The direct revenue generated by the IT industry amounted to 15.54 billion yuan, a 11% increase from 2010, and 36% of the actual sales revenue for the PC gaming market, the main source of which is PC, network game server, network and storage products,  Software and services; The direct revenues generated by the publishing and media industries amounted to 11.18 billion yuan, up 30% from 2010, the main source of which is the revenue from advertising sales of relevant online media and magazine books.  (iii) China's independent research and development of the PC network game market actual sales revenue in 2011, China's self-developed online game market sales revenue of 27.15 billion yuan, an increase of 40.7% in 2010, accounting for China's PC network game market actual sales revenue of 63.4%. (d) China's independent research and development of PC network games overseas Market sales in 2011, a total of 34 Chinese enterprises independently developed 131 PC network games into overseas markets.  Achieved sales revenue of 360 million dollars, up 56.5% from 2010. (e) Client Network game market actual sales revenue in 2011, the client online game market real sales revenue of 36.69 billion yuan, a 30.2% increase than in 2010.  In 2016, the actual sales revenue of the client online gaming market is expected to reach 71.11 billion yuan, and the annual compound growth rate of 2012 to 2016 is 14.2%. 1Large role-playing client network game market actual sales revenue in 2011, the large Role playing class client network game market Real sales revenue of 25.08 billion yuan, an increase of 23.4% from 2010.  It is expected that the 2016 large-scale role-playing client network game market real sales revenue will reach 42.99 billion yuan, 2012 to 2016 annual composite growth rate of 11.4%. 2. Casual Client Network games actual sales revenue 2011, the Leisure Client Network game market actual sales revenue of 11.61 billion yuan, compared with 2011 growth of 47.9%.  2016 Leisure online gaming market is expected to achieve real sales revenue will reach 28.12 billion yuan, 2012 to 2016 annual composite growth rate of 19.4%. (vi) Actual sales revenue in the Web game market in 2011, the actual sales revenue of the Web game market was 5.54 billion yuan, up 32.4% from 2010.  It is expected that the actual sales revenue of 2016 web game market will reach 13 billion yuan, and 2012 to 2016 compound growth rate is 18.6%. Third, the Chinese mobile phone network game market actual sales revenue in 2011, China's mobile phone network game market Real sales revenue of 1.7 billion yuan, an increase of 86.8% from 2010.  2016 China Mobile phone network game market is expected to achieve real sales revenue will reach 7.5 billion yuan, 2012 to 2016 annual composite growth rate of 34.6%. Four, China PC game market actual sales revenue 2011, by the game published and business model innovation, the Chinese PC game market real sales revenue of 61 million yuan, an increase of 301.3% than in 2010.  2011 Cumulative publication of the new PC Game 7, less than 2010 reduction of about 66.7%. China PC Network Gaming Industry profile (a) China PC network game users in 2011, China's PC network game users reached 120 million people, up from 2010 9.1%. The number of PC network games users in China is expected to reach 140 million in 2016.  From 2012 to 2006, China's PC online gaming users grew at a flat rate with Internet users. (b) Chinese paid PC network gaming users in 2011, the number of Chinese paid PC gaming users reached 66.32 million, an increase of 46% from 2010. The number of subscribers to China's paid PC network games is expected to reach 75.35 million in 2016.  From 2012 to 2006, as the quality of the game increased, the willingness to pay for PC online gaming users increased gradually. (iii) Client network game development 1. Client Network game Research and Development company Number 2011 National Client Network game development Company A total of 164, compared with 154 in 2010, increased by 10, appearedSmall growth, indicating that the development of client-side network games smoothly.  In 164 client Network game research and Development Enterprises, Beijing, Shanghai, Guangdong, the number of enterprises still occupy the position of the top three, Beijing, Shanghai, the overall number of enterprises have not changed, Jianggun, Zhejiang, Sichuan, Chongqing and other regions have seen growth.  Local Client Network game research and development of the total number of enterprises accounted for the percentage of the whole country: Beijing 24.4%, Shanghai 23.2%, Guangdong 18.3%, Jiangsu and Zhejiang 9.1%, Sichuan-Chongqing 10.4%, Fujian 5.5%, other provinces (district, city) 9.1%.  2. Client Network game research and Development practitioners number 2011, the National Client Network game research and development practitioners to 34,000 people, compared to 2010 31,000 people grew 9.7%. 3. The number of independent research and development client Network games in 2011, the National Client Network game research and Development company independent research and Development client network game total of about 425, more than 2010 69 products, an increase of 19.4%.
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