Le tease game with high Linton: open mind on Selling

"TechWeb Report" August 29 news, Joy Tease Game co-founder Gao Linton recently in TechWeb interview, said that the domestic hand tour does exist investment overheating phenomenon, if continue to have problems. He also stressed that the fun game in the sale of the open attitude, will not clearly define their own "will not sell" or "must sell." Overseas game Agent of the road fun Games registered company known as Shenzhen Dream World Technology Co., Ltd., founded in 2009, the initial outsourcing cooperation, the main products for the iOS platform and Android platform games and applications. Starting at the end of 2010, the company's operation direction adjustment for the mobile Internet application development and the introduction of overseas fine game games. After Gao Linton joined the fun game, led a variety of overseas game agent rights, including "Fruit Ninja", "Temple Escape", "Bird blasting", "Cookie Run cool" and other well-known games also make the fun game in a short period of fame, as of now, Le Tease has put Apple app The store has historically downloaded a list of 4 revenue pouches in the TOP5 game. Le Tease will also launch several products this year, includes a major update of existing products: "Temple escape: Flying Bolt", "Temple Escape" and "Fruit Ninja" micro-letter version, but also include South Korea's Hot Hand Tour "cookie run Cool", "graffiti jumping" and so just get the right to proxy new products. Gao Linton Introduction, Le tease selection of Overseas game Agent basic principles include two points, one is inclined to be quick to start the Leisure class quality single game, the second is the best brand strong, with a certain degree of brand awareness. Foreign developers in this field is the strength of the user mentality has a better grasp, while the domestic developers are more inclined to the development and operation of online games. The reason why a lot of overseas game developers, High Linton think, the key is not how many agency fees, but sincerity and value. "Our agency fee is the lowest in the industry, our company's understanding of the game is higher than the general company, I have more than 10 years of understanding of the game." "It's not like other companies are running a product as a commodity, but it's more like cultivating it as a child, which costs a lot, including patience and repetition," says Gao. "In addition, our cooperation with developers is fully transparent, including data sharing, market real situation response and communication." "Overseas access to China, in addition to the choice of fun and so the agency company, more direct and channel cooperation." Gao Linton thought that doing so tended to encounter some problems, in the channel tough situation, the developer and channel game process to win more benefits, and the channel will not for each game to develop detailed localization and operation strategy, so that the game's market value can not maximize, "and agents can effectively avoid these problems." But high Linton does not deny that the relationship between fun and channel business is more cooperation than competition, the focus is on what kind of promotion developers like. Do not do the hand tour in order to sell the near period of time, the capital market rival travel craze is amazing, hot money swarming, agencies to rob a large, and even listed companies have also been transformed into the field of play, hand travel industry in the peoplesThe limelight is ushering in its "year of eruption". This upsurge even spread to a a-share listed companies, since the beginning of July has occurred in the 10-day industry mergers and acquisitions trade. This situation has caused some concern among hand-made entrepreneurs such as high Linton, "My concern is that the investment is a bit too hot and if it continues to be problematic," says Gao, "but on the other hand, every industry is stepping into the next development node under bursting bubbles." "It's also a good idea for some startups to get invested, but realize that when you have a high valuation this time, what do you do next?" "Sometimes you have to go a little further, and many companies now feel that doing things should make the pie bigger, which is a dangerous idea, unless you are Tencent or you can't afford to play this game." "Coincidentally, since last year, the fun game has been involved in the 360 affair." Gao Linton once again denied that he did not want to sell the company now. He stressed that the fun game in the sale of the open attitude, will not clearly define their own "will not sell" or "must sell." "Some companies have only one goal from the start, such as public offerings, such as selling," he said. But my partner and I never frame ourselves to do just one thing, where we go and what we do. "The high-level Linton revealed that Le Tease has been profitable from 2012 to 3 April, but will not blindly expand the scale." Since 2009, the fun game has moved 5 times in the office, each of which is based on the size of the company, "I would prefer to move once in half a year and not empty the position of dozens of people beforehand." (Chuck)