Le Vision takes the lead in overseas internet TV market

Source: Internet
Author: User
Keywords Internet
With the increase of overseas Chinese, domestic film and television dramas overseas demand is increasing.  Recently, China's first film and television drama video website Music network announced the establishment of the overseas Department of Music, video TV, decided to join the internet TV industry chain of strategic partners, into the overseas network television market, Ginger, vice president of Music Network, said that this for the Chinese film and television to the world to provide the other than the theater outside the other way.  Le view TV overseas offices in Shenzhen, on the one hand, because it gathered the most extensive industrial chain supplier resources, on the other hand can borrow the geographical advantages of Hong Kong and Macao Taiwan, Southeast Asia, and eventually cover the rest of the world. According to data, there are nearly 70 million overseas Chinese, and only east and South-East Asia are up to 30 million. Music TV overseas business director Shong told reporters that many of China's film and television dramas in the Chinese people are warmly sought after, such as "Naked Marriage Era", "Journey to the World" is still popular overseas, after all, the same cultural background so that the audience is very easy to resonate with the plot of the TV series.  In addition, with the development of China's economy, more and more foreigners want to deepen their understanding of China through more Chinese film and television works. The data show that global IPTV users have reached more than 36 million by the end of last year and are expected to surpass 60 million by 2013. Relative to the domestic, foreign copyright environment is better, overseas users of the pay model to accept a higher degree. Josen Ki, the US video site Hulu CEO, recently predicted that in the next 12 months, the film will contribute half of its company's revenue.  Therefore, the unique Free + pay mode of video network is very easy to open overseas markets. At the same time, the network has 50,000 episodes TV dramas, more than 4,000 films, covering China's 95% of the hit film and television drama copyright, the monopoly of 2011 more than 70% of the hot play copyright, le view TV outside the market director Ye Neng to reporters, le Vision has been locked up for 2012 years 50%-60% and 2013 40% -50% hit drama copyright.  Not only that, but also launched the "Music Vision manufacturing" original strategy, the introduction of such as "Charm Learning society", "can be said the secret" and other homemade programs, a large amount of high-definition film and television drama content can fully meet the needs of overseas users. According to the introduction, LE video TV overseas department will provide users with video service through 3 kinds of business methods. First, the sales group has its own intellectual property rights of the terminal equipment music TV cloud video Super Cleaning machine; the second is the Jiangle TV version of the market-leading brand of set-top box, media Player, smart TV, tablet computer, etc. third, with overseas operators to cooperate.  To this end, le-Vision TV has a number of well-known hardware manufacturers at home and abroad to reach a strategic cooperation for its content and services to provide comprehensive support. Industry insiders believe that the development of television industry has changed from a single hardware to the "Hardware + content + Service" model, the era of singles alone has passed, the development of Internet TV needs the cooperation of industry chain participants, can the market really bigger. Share to:>> more
Related Article

Contact Us

The content source of this page is from Internet, which doesn't represent Alibaba Cloud's opinion; products and services mentioned on that page don't have any relationship with Alibaba Cloud. If the content of the page makes you feel confusing, please write us an email, we will handle the problem within 5 days after receiving your email.

If you find any instances of plagiarism from the community, please send an email to: info-contact@alibabacloud.com and provide relevant evidence. A staff member will contact you within 5 working days.

A Free Trial That Lets You Build Big!

Start building with 50+ products and up to 12 months usage for Elastic Compute Service

  • Sales Support

    1 on 1 presale consultation

  • After-Sales Support

    24/7 Technical Support 6 Free Tickets per Quarter Faster Response

  • Alibaba Cloud offers highly flexible support services tailored to meet your exact needs.