Leading to the decline of the keyword ranking of the four "executioners"

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The ultimate goal of website optimization is to fry the keyword, good keyword ranking is the site relies on the survival of the website and other peer competition capital. In order to make the keyword ranking by the previous point of the webmaster is also resorted to all the way, but because of some factors so many webmaster can not do, although a lot of webmaster after a long period of hard work also easy to stir up the keyword, but those keywords in the night between the mysterious disappearance disappeared, what caused this situation? Leisurely found the four "executioners" that led to the descending of the keyword rankings:

No.1: External links to the website

External links is a major factor affecting the ranking of the site, there is a situation that can easily lead to a decline in the rankings, that is, the chain suddenly reduced significantly. So the vast majority of friends in the chain to do the time to pay more attention, like those who do not let the link with the site, especially the forum as far as possible not to send even if the opportunistic sent a few to the back is also very easy to delete, the forum hair chain fluctuations are the largest! There is also the time to send a blog to pay more attention to the point, Do not cause a fault of the entire blog is closed, there is time to write soft wen more secure, is reproduced in the Web site has not been removed generally will survive, so it is more stable, stability in the best way to win!

N0.2: Website Links

Links for the Site keyword ranking is a double-edged sword, if the operation is good, that is tantamount to promoting the Site keyword ranking forward, on the contrary if the improper operation (such as: frequent addition, frequent deletion), it will also lead to the decline in the keyword ranking, There is the choice of friends in the chain of time to pay more attention to those who are down the right of the site firmly do not to change, with the right to drop the site to change the friend chain will also lead to their own keywords ranking decline. So for the friendship link this piece we have to spend a lot of thoughts, but also to develop the habit of checking friends chain every day, to observe those friends chain station, if found that the other station is not normal we have to deal with in time, after all, is to promote mutual diversion.

No.3: The site's own factors

Many of the site's own factors will directly affect the ranking of keywords, mainly include: content lack of freshness, server card or instability, the first page keyword appears too high, the site was Hung horse. The lack of freshness is the lack of originality that would make spiders lose favor with your site, this will lead to what results needless to say that we are also clear; Server card or unstable words will also cause the spider's aversion, will also affect the spider's crawling, will eventually affect the ranking of the site; the first keyword appears too often, Leads to a high density of keywords, let search engines think you are deliberately listed keywords, over optimization, which will also affect the ranking of keywords, the site is Hung horse, have encountered such a situation webmaster know that the site will be linked to many export links, if not in time to deal with the words will also lead to a decline in the rankings. So we should pay more attention to the website itself!

No.4: Search engine algorithm

Search engine algorithm is directly determine the ranking of the site, if the search engine algorithm formula changes that will lead directly to the ranking of keywords! Of course, search engine algorithm will not be a significant change from time to time, even if there are occasional search engine adjustment problems, ranking will be restored in a short period, so we just like everyone else as normal optimization on the line !

Know the above impact ranking of the four factors, I think we encountered the site in the key word ranking decline after the problem will also understand how to deal with! This article by the excellent and excellent second-hand car network www.uu2car.com in A5, reproduced please keep the link, thank you!