Learn the search engine sort results to create a Web site's functional modules

I believe that many seoer know the site user experience, user needs and so on, through Baidu search results in the ranking, do a good job in line with user needs and experience?

We search the search engine for a certain keyword, Baidu search results usually appear in the following sorts of results:

Search results 10 locations will have around Baidu 2-3 products:

1, Baidu Encyclopedia,

2, Baidu knows,

3, Baidu Pictures,

4, Baidu Bar.

(Baidu said that their products meet user experience and demand) then we will learn from Baidu.

1, Baidu Encyclopedia,

Your industry terminology Encyclopedia, Encyclopedia usually introduces a product description, use, attributes, the user experience is good, can solve a part of user needs

Can we use the website to set up an encyclopedia of terminology in our industry? (If your industry has a lot of attributes, terminology, etc.) detailed introduction of industry attributes, use, product description use, etc. this can not only increase the amount of site collection to enhance the main domain weight ' and to solve the user needs '

Many websites will now set the corresponding (Product encyclopedia channel) in the website column.

Case: SEO 100,000 why faq.seowhy.com Originally article page is in with the directory now changed to level two domain name under; SEO 100,000 why solve the SEO terminology encyclopedia

2, Baidu knows,

Baidu know often solve the user's questions, doubts, how, how, what good,

For example Baidu search: SEO training which good user is a query search, that is, information-type search access; The question-and-answer channel is now very widely used, we can collect the problem to organize, to provide a good written answer, which will provide a great help to users;

Outside the search and answer system is the best case, solve most of the SEO questions and answers. There are so many users outside of the search. The answer is: ask yourself. When you have traffic and users, you are also search outside!

3, Baidu Pictures,

Product Gallery is an auxiliary column, picture SEO is not very understanding

4, Baidu Bar.

Product Exchange is very important to provide users with a platform for communication, has become the necessary function of today's website, the opening of a simple, easy to operate and close to the user's Exchange BBS or message platform communication is very important.

Enterprise station only need to do well in front of 1, 2 points, in the open a message platform can.

Industry stations need to have a large number of users and traffic, open BBS forum to have a chance of success, otherwise you need to accumulate users and traffic after the opening.

What does that tell us?

These tell us to set up the relevant columns in the website: Terminology category column, question and Answer class column, picture set column, mutual Exchange BBS or message platform. Only by doing this can you get a better ranking in search. The reason is your website all-inclusive, can solve the user needs.