Learn to do technology-oriented SEO

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SEO people more and more, but the technical type of SEO is very few. Most SEO work is to send out the chain, update some articles, may add some data analysis work. Data analysis is a technical type of work, the analysis of good data is the most important SEO work. Then technology-type SEO need to have what conditions, how to learn to do technology-oriented SEO. The following from the Lottery website optimization experience and you analyze my technology-oriented SEO learning road.

Maybe a lot of people task technology SEO is the code, Div learning, such a point of view is wrong, just said that SEO needs to understand some basic code and some style, we are not professional programmers, do not need to have in-depth research on these aspects, can understand on the line, Here the technical type is from the SEO industry to see. From the lottery site to optimize the production site, technology-type SEO needs to master the knowledge mainly:

1, keyword analysis

Keyword analysis is also called keyword positioning, which is the most important SEO optimization, if the word positioning is not accurate, then the whole optimization work will bring great trouble. Then how to analyze keywords, in doing lottery website to make http://www.dolphinbebe.com/softb/cpzz.html site keyword positioning, the main analysis methods are: Baidu Index analysis, Baidu related search analysis, competitor analysis and so on, Through a variety of analytical methods and their own products, so as to accurately locate our keywords. We are analyzing the key words of the lottery website also include: keyword Focus analysis, competitor analysis, keyword and website correlation analysis, keyword layout, keyword competition degree and so on multi-directional analysis. This is the technical type SEO first aspect embodiment.

2, the website structure analysis

In line with search engine optimization site structure is conducive to SEO optimization. Web site architecture analysis from what aspects to think about: from the lottery site to optimize the situation, we analyze the main points are: eliminate the bad design of the site, the implementation of tree directory structure, site navigation and link optimization and so on. The website design language we adopt is the div style, is advantageous to the website optimization.

3, code optimization

Code optimization is an important part of page optimization, including head optimization, label optimization and picture optimization. From the experience of code optimization in the production site of Lottery website, page code optimization includes 4 major links: (1) Delete redundant code, also refers to the deletion of garbage code, mainly refers to the pages of the necessary code, popular is dispensable code; (2) Use a streamlined label, in the use of labels, Follow the principle of short label instead of long label, can use short label to achieve effect without long label; (3) CSS optimization, CSS can be invoked in the way to avoid the same label repeatedly write style, so as to achieve the effect of streamlining the Code; (4) JS optimization, JS regardless of the average user or search engine, are extremely unfriendly, So when planning a webpage, try not to use JS. So far, the search engine does not parse JS generated pages or content, JS code verbose, execution efficiency far lower than HTML, resulting in slow to open.

4. Data analysis

Data analysis is the most important part of website optimization, and it is also the data source to guide the optimization work. Site data analysis from the results of the SEO guide the next step of the SEO strategy.

In the SEO work, often encounter all kinds of technical problems can not be overcome, technical learning is long, we need to adhere to long-term, encounter problems to have research spirit, and constantly overcome difficulties.