Learning fan Marketing with Lao Luo, the brilliant spirit of power

Source: Internet
Author: User

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Old Luo plays the fan economy, does not say the Chinese cool union plus a string of so-called Internet handset, even millet, the truth says also is far away.

Lao Luo has taught us how to do the marketing of Vermicelli through a press conference known as the Crosstalk show last night.

The team is equipped with a variety of cross-border professionals. Hammer press conference The most loaded a picture is the picture of old Luo. The map, the use of light and shadow, that style, do not know that the movie poster, this picture, has become the old Roveibo custody picture, the old heart must yy, after many years, this will become the hammer powder will be its seal of God's collection. But, Luo fat, your pendulum mark is too heavy.

Learn to speak only the point of view, not logic highlight feelings. I'm not winning, I'm just serious. This word is completely illogical, as if others do mobile phones, never win or lose, not seriously. This logic runs through the old man's ppt from head to toe. So old, should be a little bit more good to say that their investors give money when all told: casually flowers, do not make money. Make money and you are anxious. So much convincing.

Be sure to have sex with a character. The most self-confident place of old Luo is the packing of Hammer. He took care of Robert Brunner, the industry legend, former Apple industrial design director and founder of the ammunition design company.

The product must have one or two bright eye details for people to recite. The hammer press conference, fans remember the "world's fastest intelligent capture." Press and hold the button on the right side of the left, and then point to the object.

Create a sense of fan participation. Hammer cell phone in the force to reach the apex of the embodiment is, in the box with a screwdriver, not only symbolizes the spirit of the Craftsman jewelry, but also to disassemble, install battery accessories tool. Lei, what's your fan involvement? Just participate in the software to make comments, we as Luo fans, but the real participation in mobile phone hardware disassembly.

To learn to have style sensational. Know that the end of the conference is only the beginning of marketing. After the hammer conference, Old Roveibo released a long microblog called "I love the World". Announced that the Hammer mobile phone conference ticket income donated to the OpenSSL Foundation. Announcing the presence today has made a prominent contribution to the security of the entire Internet world. As a hammer powder, immediately feel their own force is bursting: Laozi is also changing the course of history of people wow.

So after the press conference, the hammer powder mentality is like this:

Mobile phone did not reach my psychological expectations ah, it seems there are many places in the cottage Nokia, cottage Apple AH.

But how to say, you see a lot of details, or quite embodies the feelings of old Luo.

Besides, I admire the man of Lao Luo. Mobile phone is not the most important, the important thing is the dream of Lao Luo, character and feelings, so this is the spiritual force of example.

I support the hammer phone.

But, lo, the shiny, uncompromising you, please tell me that by the summer of 2014, why do you want to give us the 3G version? Now the flagship models released by each, who are 3G?

In addition, Lao Luo, mobile phone has not been mass production, mobile phone under the production line to blow once again good.

(Author micro-letter qinshan110)

extended reading: From the "Small time" fan marketing to see the marketing methodology of music and video Roseonly founder: The Three principles of exploding fan marketing! Hammer phone, the Luo cry is not enough idol charm achievement hammer? Luo personal charm can you bring a hammer to the fire? Hammer cell Phone: the "joke" that old Luo used for two years

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