Lee can only be taken can not gou network promotion to spam said no

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The daily mission of the network promoter, including the outside chain Commissioner, is to continuously improve the exposure rate and the conversion rate of the promotion target (specific promotion URL or specific marketing content).

Various spam network promotion is more and more popular

As we all know, "good wine is also afraid of Deep Alley", any information promotion work will not be overnight, need to actively go out to promote, and constantly consolidate their desire to promote information-only when their own more promotional content in different forms, different topics continuously appear in various media, and reach a certain number, It is possible to achieve higher information exposure issues and higher target propagation area information coverage. It is only on this basis that it is possible to lead to a more stable and higher promotion conversion rate.

It is based on this understanding that the network promotion staff constantly go out to promote their own website, the promotion staff are not unaware of the importance of high-quality promotional content for the promotion. But the extension people know that such high-quality promotional content of time and energy is too large, and more importantly, in the information dissemination of today, let you work hard to create the exquisite promotional content, are inevitably facing the instantaneous information dissemination, the goal of low attention to the reality-input and output ratio is too low.

So a variety of promotional people to return to the second-any success of promotion can not be separated from the higher dissemination of information exposure and higher target transmission area information coverage, as long as there is a higher exposure rate and higher target communication area information coverage, your promotion has the basis of success.

This naturally led to the promotion of the number of marketing to win-as long as can achieve "more to be shown to promote the audience or by Baidu Google included" the goal is to win. As a result, all sorts of shoddy rubbish content spam the way--although all network companies have quality requirements for all kinds of promoter, but the fact has become completely dead, if there is no more promotion of the number of support, your site (enterprise) is facing the "survival or death" problem.

Therefore, the network garbage spam equivalent to the network to promote the conventional methods, virtually become the industry consensus, and even their own website is not spared-in order to let search engines and target user groups feel their site content rich, everything, more sites have voluntarily become a "content farm", blindly pursue fast " Copy Collection pseudo original "(including low-level original content) has become the main content of the site construction methods.

Even "reflect the core value of their own website," The content system is so, you can imagine that we on other sites to promote the quality of information, all kinds of "out of the chain and hair outside the chain", "to promote the promotion of" the shoddy content spread across the network. The goal is "quantity wins", hope to a large number of spam content mass (including artificial mass), easily "access to the quality of the Web page (search engine) rankings" or "to get the quality of the Web page is not consistent with the large-scale promotion of traffic."

Can be "learns, howl", if a Web site (or enterprise) with too much junk content or low quality links (whether exported or imported links) associated with this site (or enterprise) associated, such a site is not high quality.

We all understand this truth, but "people in the river, involuntarily", can only follow the crowd. As a result, the network of garbage content continues to spread, a variety of irrigation for the industry's "Navy" team is growing.

Rubbish content promotion, modern network edition enthusiasm (network picture)

There is no denying that whether the website content construction and website promotion link, the rubbish content method is easier, but this obviously underestimated "the taste is more and more Diao" Netizen and Webmaster IQ method can be described as "fine", along with the search engine technology unceasingly enhances, the rubbish content method biggest function only is the website promoter Ego Psychological Comfort The farmer in enthusiasm's fable said: "Today can make me tired, but I help seedlings grow a big cut."

And the spam-mass strategy is facing a greater potential risk--the long-term implementation of the Junk Content promotion tool, will lead to the site brand of self-tarnish smear, it is difficult to establish a loyal site Users group, easy to be punished by the search engine, Baidu "Internet Ecology" program has been ready, long-term and junk content associated with the site (enterprise) will likely become the focus of the target, and more importantly, the long-term implementation of the spam Content strategy and website promotion strategy, will make the Promoter website promotion business overall level drops greatly. But even from the simple promotion efficiency, "garbage content" mass promotion method is also not efficient, at best, only a short-lived enthusiasm, far from the site we want to build and external promotion of the site's fast and efficient goal.

The more scarce something, the higher its value--it also applies to website construction. In the current lack of high-quality content (quality service) in the Internet, just imagine, if your site continues to appear high-quality content, and appropriate promotion, you can attract more users ' attention, and even inspire many people including outside the chain construction of automatic forwarding recommended evaluation behavior, and gradually create their own website Word-of-mouth- Flame, this is more than our "Everything does not ask" mentality of the outside chain promotion is much stronger.

This is also good for SEO, Baidu, "Search Engine Optimization Guide 2.0" said: "The internet to provide the same content, services, a lot of sites, in the same time, which site will be ranked in front of the search engine?" The decisive factor is (user) recommended.

Although the current domestic network of a variety of "copy collection false original" flooding, high-quality original content is easy to become a victim; although Baidu "Search Engine Optimization Guide 2.0" described only the ideal state, search engine "regret should not be drunk wrong Zheng" story frequently happened. But the recommendation of quality content on the website and good recommendation effect are still real.

Indeed, any site original content system construction and website promotion, have a very clear purpose--is to win the user's trust and goodwill in a wider range, this is understandable, network users and search engines can accept. But "Eli can only be taken," you have to get through the proper means to attract more people to your site through consistently high quality content (services) on your website, and to keep these people in a way that makes them willing to be your loyal clients--and even proactively recommend publicity, Gradually in the target audience to establish visibility and influence, such a promotional effect can be long.

When the ills of an effective method are constantly magnified (not to mention such methods are contrary to industry norms), no matter how popular this approach may be, no matter how effective it may be, we must immediately consider abandoning it, and we must step back to the root and try the old ways that are not easy, more practical and lasting--do it with Heart, We can see that these methods are not as inefficient as we think.

More importantly, as a grassroots with very scarce resources (or small and medium-sized Enterprises, website), if you want to be truly successful, you must "benefit can only be taken, can not be Gou" as we act as the standard of human, give full play to our own intelligence, down-to-earth to do, we may go farther, walk more stable, In the end may be more close to our dreams (this article by Gouyn12 original starting, copyright, Wenzing, reproduced please link form to indicate the origin of the article http://www.gouyn12.com/e-marketing/370.html and this statement, thank you).