Left hold Zhu June, right embrace Chen Tianqiao Oriental Pearl to upgrade with the game

After the trade area, the Oriental Pearl has added a game to its "signboard". Yesterday, the Oriental Pearl announced that through its wholly-owned subsidiary of the Oriental Pearl Culture Development Co., Ltd., investment in the "Nineth City" (THE9 LIMITED, hereinafter referred to as "nine cities") holdings of the famous game development Studio RED5 Studios,inc (hereinafter referred to as RED5). In addition, the New Express reporter found, as early as this August 23, Shanda Network chairman Chen Tianqiao has been invited to serve as an independent director of the Oriental Pearl, can be foreseen, the Oriental Pearl in the game field is the next big chess. The Nineth city, which will broaden the cultural and entertainment industry, is a well-known game development and operator, established in 1999 and listed in Nasdaq in 2004, led by Zhu June, chairman and chief executive officer, to become one of the largest online game operators and developers, directly or through its subsidiaries successfully operating in mainland China including the "Miracle Mu", "World of Warcraft wow", "FIFAOnline2" and other international well-known games. Its RED5 was founded in 2005, is a company engaged in game development and operations, founder Mackon was a world of Warcraft team leader. Since its inception, the development of a large multiplayer named Firefall (Fire waterfall) at the same time online role playing shooting game, known as "a gun version of World of Warcraft." Bulletin shows that this cooperation, the Oriental Pearl culture will be based on the RED5 research and development of the "Fire Waterfall" game on the basis of the valuation of 100 million dollars, through the subscription RED5 share of common shares and the share of ordinary shares, investment of about 24 million U.S. dollars, in RED5 shares completely diluted on the basis of a total of 20.01% Equity. Oriental Pearl said that if the investment can be achieved, the company will further broaden the investment in the cultural and entertainment industry, into the game and other new industrial areas, and constantly improve the cultural industry chain, and promote the existing cultural and entertainment business upgrade. No cooperation project with Shanda However, only hand Zhu June this good marketing game big Guy can not meet the Oriental Pearl's cultural and entertainment ambitions. New Express reporter also found that as early as August 23 this year, the Royal network of the helm of the Chen Tianqiao began to serve as the Oriental Pearl's independent director of the post. Shanda network assets including Shanda Games, Shanda Literature, Shanda Online, Sheng, cool 6, business covers games, literature, video, animation and film and other fields, 2013 the whole group estimated revenue of nearly 10 billion yuan, the profit of more than 2 billion yuan. At the end of September this year, Shanda Network said that it has obtained the business license of China (Shanghai) Free trade Pilot zone, becoming one of the enterprises. Shanda Network also revealed that the group is preparing to set up a grand financial services company, intends to open the First Sino-Foreign joint Venture bank in the FTA. Chen Tianqiao entry, let outside the Oriental Pearl has more imagination space, especially in the game field. Shanda Game is the originator of China's online gaming industry, the company is currently in the old game performance decline, strong push of the hands of the business has just started the situation. On this, the Grand network response new fastIn an interview, Chen Tianqiao was invited and appointed by the Oriental Pearl Board of Directors as the sole director, and was a normal former independent director and the new independent appointment process, without special purpose. Although the present Royal Network and the Oriental Pearl has not yet had a clear cooperation project, but do not rule out the future in the normal business discussion, there are opportunities for cooperation. The shares of the two companies rose a drop but, and before most announced the acquisition of game enterprises, the share price rose not the same, the Oriental Pearl yesterday announced the investment game company after the stock price does not rise and fall, closed to 11.9 yuan, down 3.41%. In contrast, the Nineth city's Monday share price soared 27.47% to 3.48 dollars. Previously, World of Warcraft has been the most important source of revenue for nine cities. Since June 2009, the loss of "World of Warcraft" agent, the performance of nine cities continued to lose more than 10 quarters. Company earnings show that the first half of this year, the nine city net loss of 281.9 million. Earnings reported that losses in the first to second quarter of this year were mainly the company's continued investment in the new game "hot" and "Marvel 2", making net revenues difficult to sustain huge operating costs. Among them, "The Fire Waterfall" by the company Hope replaces "World of Warcraft", becomes nine city to create the glorious hope again. According to the ninth City public relations responsible person, "the Fire Waterfall" is the game product which develops in the global market, currently has the North American market to carry on the test, registers the user to be million, but the Chinese domestic market's on-line timetable has not been determined. Nine cities also said that and China's listed companies in the Oriental Pearl of the cooperation is only the beginning of the main game business areas and not the main businesses will also introduce more powerful partners, which will promote the rapid development of the company's business sector, which will be the future development of the nine city's important ideas.