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Lei (NIU mesh map)
Niu Beijing Time May 11, the eighth annual entrepreneur Conference held in Beijing, the theme of the conference is "full embrace mobile internet", and Lei as a special guest, in the main venue made a special speech.
Compared to the passion in rice Noodle Festival, in the platform of the entrepreneur Assembly, Lei more low-key, a black T-shirt jeans canvas shoes casual wear, in the podium said Millet in 2012 to create the results.
According to the data disclosed at the scene, 2012 Millet sold 7.19 million mobile phones, 12.65 billion tax-containing turnover, "in more than two years to achieve 10 billion of the sales is not an easy thing, I think a short period of three years, Millet with its own growth experience to prove the power of the Internet and Internet development model of the advanced. ”
In many people's eyes, millet is Apple's follower, from the design to the marketing model, is in imitation of Apple, but for Lei, Millet and Apple are two different companies, "Millet is using the Internet to do mobile phones, millet believe the power of the Internet." ”
According to Lei, MIUI after 1095 days of research and development, after 138 weeks of iteration, called on millions of people to participate. "I think the Internet open and share, a lot of people do not understand the secret of millet, millet up the secret is because I am an enthusiast, I have a lot of ideas about mobile phones." ”
In Lei's view, the success or failure of entrepreneurship is on the one hand, entrepreneurs focus on the cause, on the other hand to fully mobilize the interests of users, let them participate in, "from the masses to the masses." ”
Lei then shared his understanding of the Internet with the entrepreneurs present, the first point of view is "real material is not lazy", this is the Lei visit Tang Ren Tong Hundred Years can be "built evergreen" secret; the second is to do the service, "if our services can be comparable to the bottom of the sea, it must be a reputation of the company." ”
The second is marketing Lei said, "We think the best product is marketing, the best service is marketing."
When it comes to success, in the scene, Lei frankly, "the most successful is the hotel's small boss, every day the door is lined up, someone called to locate, he is successful, so millet has been insisting on a small company, may be a lot of business adults, but Millet is a little company
In the end, Lei said, most of the present is just starting a business, I want you to stick to your entrepreneurial nature, even if 10,000 people in the future are working in the same state today, every day will be very happy, but if you arrange an MBA tutorial to teach, your disaster may start, may also be 48-Year-old retired.
At present, mobile Internet has become the development of Internet enterprises in the future plays, Yanping said the mobile Internet is still in the early days, like the mobile Internet grab prize to speed up the pace of moving still in time, and the mobile Internet is the extension of the PC Internet, the new ecological rules are not the same, only go farther people can have real innovation, Can have a real harvest.