Lenovo EMC Cooperative Large data enterprise-level market Union

Lenovo, through its collaboration with EMC, will officially dabble in the http://www.aliyun.com/zixun/aggregation/14294.html ">" Big Data area of the enterprise-level market, which will officially pull Lenovo into the enterprise-level market.

This morning, Lenovo will set up a joint venture with EMC, which will be fully and deeply cooperative in areas such as storage, NAS storage and X86 industry standard servers.

EMC is a world-renowned storage company, in recent years, leading the trend of the large data market, Emcworld this spring, but also to further deepen the large data strategy of the "Data Planet" strategy.

EMC's second-quarter results showed revenue of $5.3 billion, an increase of 10% per cent last year, and a net profit of 650 million dollars, which grew 19% year-on-year. Revenue and revenue, with 10 consecutive quarterly double-digit growth. EMC Asia Pacific and Japan region performance grew 15% per cent year-on-year, with BRIC + 13 emerging markets rising 24% per cent year-on-year, leading global growth, with China among the most prominent.

Lenovo is now the world's second-largest PC maker, with a market share of 14.9%, and an almost-hp (market share of 15.5%) "hogging" the world's first throne of PCs.

In early April this year, Lenovo's chairman, Yang, proposed a PC strategy that would focus on a four-screen cloud strategy: PCs, tablets, mobile phones, smart TVs and personal clouds.

Last week's data showed that Lenovo's mobile phone and smartphone market in China has achieved a second best performance.

However, Lenovo's business-class market strategy is also moving forward in an orderly fashion as Lenovo's PC-related businesses thrive.

At the beginning of June this year, Thinkserver products were fully released in Beijing, and a 2015-year global server TOP3 was proposed.

The joint venture with EMC will jointly develop X86 industry-standard servers, product Lenovo to the market, and gradually embed EMC's portfolio of storage solutions for its global customers.

In addition, in storage, Lenovo sells EMC storage products in the Chinese market in two ways by OEM and agent, and then expands to other markets around the world.

The two sides will set up joint ventures in NAS storage to focus on providing NAS storage products to small and medium-sized enterprises and large enterprise branches. Lenovo holds 51% of its shares, with some of the assets and resources of EMC's Iomega company incorporated into the company.

From Lenovo and EMC's respective strengths and strategic analysis, the two sides may become a cloud computing, large data and even the entire enterprise-level market in a dark horse role.

From the "marketing" approach of this conference, Lenovo's approach is to use the strategy of enterprise-class strategy in the way of consumer strategies, Lenovo's way of doing it, simply packaging the event perfectly, and EMC itself in the public eye is a mysterious role, it seems that this means to achieve maximum results.

Both Lenovo and EMC are in transition from the perspective of both strategy and the development of the enterprise-level market.

Lenovo, despite its strong momentum in the PC market, but the continued low profitability of the PC industry has forced Lenovo to focus on more areas, with PC-related businesses such as mobile phones and smart TVs stepping up, and a shift in the corporate-level market, with Dell and Huawei, seems to have made Lenovo's decision to shift to high-value-added markets.

Although Lenovo has been one of the actors in the Chinese server market for many years, the server business has been a subsidiary of Lenovo's PC business for years because of the shrinking front. By June this year, Lenovo had released its thinkserver strategy and released higher resolutions and goals.

EMC is also in the midst of a high-speed transition, after EMC teamed up with Cisco and VMware to set up a VCE company to compete fully with the veterans of the enterprise-level markets of IBM, Oracle and HP. But EMC, after all, is a storage, infrastructure start-up company, as cloud computing, the growing market for large data, EMC's own comprehensive solution capabilities, coupled with the previous EMC and Dell in the storage area of the end of the cooperation. So began to seek a more comprehensive partner, EMC and digital China set up a joint venture, and shortly before the small and fair digital to expand the SME market.

In addition, because of China's policy on public cloud construction, Lenovo's collaboration with EMC will help both sides expand in the public cloud market.

Lenovo and EMC cooperation, in the long run, is a good hand.

(Responsible editor: The good of the Legacy)