Absrtact: Patent litigation as a sword of Damocles hanging over the moment, crouched is examining every brand that intends to enter the emerging market. HTC was unaware of the problem, and its share price fell from NT $1000 to
Patent litigation as a sword of Damocles hanging over the moment, crouched is looking at every brand that intends to enter the emerging market. HTC, unaware of the problem, dropped its share price from NT $1000 to $200 after losing its lawsuit against Apple, where it failed to recognise the problem, and Intel for several years. Now, Lenovo, which is brewing a second wave of plans to go to sea, is beginning to think about the problem.
How to enter the European and American market of patent fortified? This is every one of the sea enterprises around the proposition composition. Lenovo is implementing its second wave of plans to go to sea after pushing its PC products global. The target is the Lenovo smartphone, whose products have been sold to 10 countries and regions around the world.
Research and Development year invested 450 million U.S. dollars patent reserve 7800
Lenovo's acquisition of BlackBerry in the course of the process, and a prolonged period of rumors. Sohu It analysis that the reason for this speculation is not the merger and acquisition of Lenovo culture, but Lenovo needs to carry out enough patent reserves, in order to prevent access to European and American markets encountered patent trouble.
In fact, Lenovo is already preparing for the patent. Sohu It learned that Lenovo has more than 7800 patented inventions, of which midh more than 2000 patents. In the Midh business unit, mobile phones are the most important.
Lenovo China Vice president Weijianglei to Sohu it said that Lenovo Group in 2012, the cost of research and development is 450 million U.S. dollars, now has 4,400 research and development engineers, including the Midh department has more than 1000 research and development engineers.
What is the concept of 450 million dollars? In the latest issue of Lenovo earnings, Lenovo quarterly net profit of 170 million U.S. dollars. This means that if Lenovo is simply engaged in simple manufacturing work, its annual financial statements, net profit will soar at least 40%.
Patent Escort Association accelerates overseas
Unlike Lenovo PCs, which are sold globally, Lenovo smartphones only enter the market in 10 countries or regions. Now, a busy sea operation is being prepared, the main point of the sea is the European and American markets.
Weijianglei to Sohu it said that the patent reserves for the company is particularly important to go to sea, it can be used as a defensive patent, to protect themselves, and other brands can also cross-licensing.
According to Weijianglei, Lenovo already has a system to support its own patent research and development, in 8 cities nationwide set up research and development centers, respectively, Beijing, Shanghai, Shenzhen, Xiamen, Chengdu, Nanjing, Hefei and Wuhan. In addition, Lenovo has research and development centers in North America and Japan.
It is reported that K900 as the representative of high-end models will be Lenovo mobile phones to the United States and Europe's key models. Lenovo hopes to be able to send its products to the European and American markets before the 3G window period closes.