Lenovo tries to squeeze HP 2015 years ago to dominate the European PC market

Absrtact: September 7 News, Lenovo tried to squeeze HP 2015 years ago, dominate the European PC market. Gianfanco Lanci, President of the European, Middle East and African (EMEA) region, Gianfranco Lanci, said Lenovo was bullish on the potential for expansion in Europe, the Middle East and Africa. Blue

September 7 News, Lenovo tried to squeeze HP 2015 years ago, dominate the European PC market.

Gianfanco Lanci, President of the European, Middle East and African (EMEA) region, Gianfranco Lanci, said Lenovo was bullish on the potential for expansion in Europe, the Middle East and Africa. "We want to dominate in 18 months, before the beginning of 2015," Lanci said in a visit to the IFA consumer Electronics Show in Berlin. In this area, PCs have great opportunities for growth and there is room for growth. ”

According to Gartner, Hewlett-Packard's 18% market dominated Europe's dominance in the second quarter, but its share was eaten up by Lenovo. Lenovo's second-quarter European market accounted for 12% beyond Acer.

To achieve the goal of dominating the European PC market, Lenovo launched a new notebook, and also launched a device that can be turned from a laptop to a tablet. Lenovo unveiled three lighter, thinner ThinkPad notebooks this week, as well as a variety of modes of equipment.

Lenovo is also involved in markets outside of PCs. Lenovo launched its smartphone in Berlin yesterday, Vibe X with a 5-inch screen, using Android version 4.2, which is scheduled to be asked next month in mainland China, and has been expanding abroad since December.

"We intend to use this phone to enter the European market next year, at the top of the price range of 149 euros-€ 499 (200 USD-650 USD) for smartphones outside Lenovo's China," Lanci said in an interview. ”

Lenovo is already the second-largest and fourth-largest smartphone supplier in China.

Lenovo set targets, the European, Middle East and African region of the flat market share of 5%, next year to multiply to 10%. "We have to bring the tablet to the same level as the PC," says Lanci. This will take at least 2 years. ”