Last week, the family lived in Haidian, Beijing for the first time to experience the Internet to buy a car convenient, cheap, through the easy car • Hui buy a car, he not only got the price of 4S shop, but also got the whole company to buy a car consultant accompanied, saved a lot of trouble, get many concessions. Put two or three years ago, who would not think of to buy a car online, but in the Internet to change the life of the "law" role, online buying cars are becoming popular, car electric dealers are also beginning to be familiar with.
Many car buyers have a more tangled long experience, to each 4S shop to ask the price is not the same, which allows multiple rounds of comparison to determine the car after the journey of the car after the waves. A netizen jokingly, fee struggle think oneself at the lowest price deal, result a ask a friend, others buy cheaper, instantly feel whole life is bad.
After Zhang was 85, he wanted a bigger car, and he tried to use online cars. And in the existing many car-buying website, he held to try the mentality, choose a relatively high visibility, cooperation dealers most of the easy car • Hui buy a car. "After 499 yuan deposit, less than five minutes, I received 3 4S store sent the quotation message." "As soon as I saw the quote message, Xiao Zhang immediately" shocked ", began to think that the Internet to buy a car this thing" may be reliable. "
"The offer from 4S Shop is three thousand or four thousand dollars lower than I asked myself. Then Xiao Zhang and the lowest price of the 4S store telephone contact, determined to shop time. Before the payment of 499 yuan deposit as a part of the car deduction, at this time the small Zhang fully felt the "Internet Change Life", "previously felt that 4S shop is not reliable, the price is not transparent, run broken legs, grinding mouth to ask the approximate price range, now as long as the phone on a few points, there is such a low price automatically Come" , not only solve the headache of the price problem, "more instantaneous feel that their status improved."
Even more let Xiao Zhang feel that online buying car is the benefit of buying a car consultant, and 4S store confirmed to the store, the benefits of buying a car for the small Zhang arranged a dedicated car consultant to help him solve the problems encountered in the process of buying a car. "At first I thought the website helped me determine the price and the service ended, and the rest was between me and the 4S store." Did not expect to have a special car consultant with me to go to the 4S shop, help me to solve a lot of confusion, to fight for a lot of rights and interests. ”
"After all, it is the first time to buy a car, there are many things are not clear, loans how to loan, car ornaments How to match, gift which good ... Fortunately have patience to buy a car consultant to help me solve, have to buy a car consultant followed me, to 4S shop feel particularly has the confidence. Xiao Zhang said. After about a week, buy a car consultant help Xiao Zhang solve a series of problems, in order to exceed the expected price to start a modern Shengda. Benefits to buy a car gift of oil card, car consultant to help win gifts and 4S store existing preferential activities, altogether let Xiao Zhang save more than 12,000 dollars.
Xiao Zhang use of the car is the first batch of car electric dealer website, but also the most mature one, users only need to pay a deposit can wait for dealers to quote, from which to select the lowest quotations and contact confirmation prices, models and other information, at the appropriate time to complete the car can be. Because the iphone stores can not see other distributors to the user's offer, in order to attract users to the shop, they will quote the lowest price. In this way, the easy car and the benefits of buying cars to enhance the bargaining power of consumers, but also changed the original sales model in the dealer relative to the dominance of consumers. And under the line to buy a car consultant post settings, but also to extend the service of automobile electrical business to replace the line test, lift the link, to ensure that users buy a car online peace of mind.
The reason why E-commerce can be popular, is that it solves the original offline shopping links of many users pain points, such as price uncertainty, purchase is not convenient and so on. Therefore, automobile electric dealers must also seize the consumption pain point, with a new way of thinking to solve the drawbacks of the original model, will usher in a period of rapid development. According to China's largest auto dealers integrated platform Easy car latest reported earnings, 2014 Q4 quarter, easy cars under the two major auto dealers Web site easy car • Hui buy cars and car shopping malls in the online less than half a year, A total of 73,000 completed, car electric business is gradually accepted by consumers, perhaps a few years later, consumers online car is not a new topic.