Let me talk about the development of the local real estate network

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Today, write an article on the development of local real estate network model, no flowery rhetoric, said are plain, also very long-winded. In order to express their own management of the development of the real estate network, but also to tens of thousands of grass-roots owners like me to provide some experience and methods. On the way we met a lot of difficulties and setbacks. I believe this article is worth the webmaster to read and experience, the purpose is to inspire webmaster. Victory is in the front, insist, insist, and then insist, you can succeed.

I can know the root of the roots of sadness and hardship, the pain and suffering in the heart only can experience. Our only choice is to concentrate on doing our own station. In China, especially in the relatively poor areas, because the network is not universally popular, for the grassroots webmaster, is a very big opportunity, a few days ago read a story about, a province a town grassroots webmaster, did a local forum, a few years later bought a BMW, from this thing can be seen, grassroots webmaster as long as Bubale, will not waver , seriously run your own station you may become the second he.

First, do the station first you have to be full of interest to do, as to whether the technical background is not the main problem. There is no technology to learn, and now the network is so developed, the network on the technology of the video and a lot of articles, spend some time, even if you start from 0 to learn, it will not take you much longer.

Second, only at ease to operate their own station, can not hearsay XXX no future. And at first you can't build a station for money. It is true that none of us can deny the problem: The station is for profit. Who said, build station is not to make money that is a lie. However, I would like to repeat, interest and money is different, if you want to make money, then you start the wrong goal. (regarding the website profit, I will explain below.) Of course, you can start with the site's profit model think well, write down with paper, and then can be buried in the soil, until your site has a certain climate, you are going to dig him out, then to discuss the Web site profit model.

How difficult to do the station, rely on you to forward a few articles a day, you can succeed? That's unrealistic, even if you succeed, I don't believe it. This everyone knows, now the cost of building a website is too low, online buy a set of procedures, domain name, rent a space and can put up.

Construction Station main factor: is a person, decisive. A simple metaphor: different people do the same thing: a success, a failure, this is a living example of my side. If you are a local site must form Word-of-mouth and brand, Word-of-mouth has, popularity went up, natural will be profitable.

Enter my subject:

My site is from the August 2012 domain name registration, program, space, domain name, December started online. The beginning is very difficult, this grassroots stationmaster can realize. In addition to your personal abilities, I suggest it is important to find a partner to fight with you. If you are good at technology, you should find someone who is strong in business, if you are good at business, you should find someone who is good at technology. That is to say, you two should complement each other, what should you do, what should I do all have to plan well beforehand, also have the benefit distribution question also must plan well.

My real estate network, is to cooperate with friends, we have been very happy to cooperate now, no matter what, our goal is clear, is to set up their own website, even if a certain time, I because of what things, can not manage the site, he will not complain, never appear, I pay more, I should take more money and so on.

First, I am engaged in technology, friends are doing business. The beginning of course is to modify the program. If you are not a technical background, it does not matter, really want to do, nothing can be difficult to pour you, the process took about 10 days.

Second, familiar with the overall structure of the site and the use of the background, after that, is published content. This is too important, every piece of you should be good carefully hair, can not have typos, can not have other people's links. How do you get these pictures and text news? Very simple, Baidu to find, or browse the local forum. That's how it came from the beginning.

Third, the network promotion, before the promotion must first think well your website name, the keyword, the description and so on information, these are very important, directly relates to your website later brand effect,

Find the disadvantages of competitors and learn from others ' advantages. Our situation is: in the same area, our competitors as early as 5 years ago, have a certain reputation, how to surpass him. Start with the basics. Step-by-Step, orderly. Moreover, I found that although his site Baidu ranking in front of us, but his site is not standard page, and he did not have a good marketing. Of course he has a lot of advantages, he has a good bit of absorption. Therefore, I firmly believe that we will surpass him, just a matter of time.

Push the official way: including the following several key points, the first of course is Baidu, second, business ability, third, other network promotion way (including QQ group promotion, you can build a local group.) Other forums and sites to send some outside the chain. )

Speaking of my friend, I really admire him. He does have a strong business ability. After the website is on-line, he runs the intermediary every day, said that we have made a real estate net. You can send a listing on it. Note that, first do not find open business to say, and so your site has a bit of climate time to find developers to talk about. The biggest profit point of the real Estate Network is the advertising business of the open businesses.

Site content to provide valuable things to the people to see. If you think of yourself as a buyer, what kind of information do I want to see if I visit our station for the first time? Can I have some information? This will require you to work on this.

Also, if the site is really profitable, even a dollar to be divided into place. You have to do this because 2 of you are cooperating and in order to have a better long-term cooperation. If your friend says, oh, no, it doesn't matter. It really doesn't matter, what can you buy with one dollar? But I tell you that the time is long, your 2 disagreement is big, there will be contradictions, the most terrible is that you do not know what causes. In fact, it is the first time that the money caused. To say is to warn friends of partners, the distribution of benefits must be accurate.

QQ promotion, every day to adhere to, adhere to every day in the group to find topics, talk to people, drive the atmosphere, to find some of the hometown of what the problem ah, repair what road ah, or national affairs ah, in short, every day must have a topic, to motivate everyone to explore. As to what the problem is, it's up to you. You think, you go to a group, the group of Days no one chat, you can chat? Not to mention the other, when you join a group, you must first add atmosphere active group, is this the truth? To put it bluntly, you should always treat yourself as an outsider and see yourself as someone who sees the site.

Other website promotion, mainly in order to meet Baidu rankings, every day to adhere to do Baidu promotion knowledge. Here is the knowledge of SEO. I do not elaborate here, because Baidu Library has a lot of knowledge about SEO.

How to form Word-of-mouth? Participate in activities: if there is a building material business or in some form of the way to bargain, what type of game activities, you must attend, you have to talk to them: we give you free advertising on my website, then you take me to a, leave a booth for me, you can make a color page, X exhibition racks and the like to put on the outside; with the local DM advertising cooperation, method ibid. Repeat it many times, at the beginning don't think about profit, you have to remember, this is an opportunity, not you suffer to advertise for him. Everyone to promote each other. There is no reason why you should not do anything that is good for everyone. When the time is ripe, the organization looks at the group: for the first time, we have organized a view of the housing group for free talks. You on the same day, in front of your property to write "Warmly welcome XXXX to see the group" and other words.

You should have several mobile phone and QQ number, go out to talk with the open, with the building materials, just say, I think about it, can't promise others how. It's not good for you. And many words must be lost. You just say, I go back to our manager to see what situation such as these words, let others you are a regular company. Oh, these should be the salesman to do things, in fact, I do not need to say, but it does not matter, if you can learn through this piece of article, then I am very happy.

It's never easy to do something good. Do the same website. Want you to treat him as an important thing to do, those who work, while doing web site, casually can succeed, too little. That's the story of Chinese Internet seniors. And now the threshold of the station is too low. There are too many competing sites of the same type. What do you have to compete with people? So, the way to build a station is to make you pay great efforts to do.

About Baidu included in the problem: to send more original things. What is original, corresponding to the grassroots webmaster. This is even more difficult than heaven, the webmaster are mostly poor cock silk. It's unrealistic to spend money on writers. You must have a news portal online forum or something. Copy them. Yes, that's it. But keep in mind that it must be instantaneous. They were sent 2-3 minutes ago and you'll be on your own website when you find it. You can also build a plate of topics that local people are more concerned about. In short, be flexible to use. Can't stay online for a long time, become irritable, kill your creativity.

About the site type positioning problem: Because I am talking about the situation of the real estate network, this does not necessarily want you to build a real estate network type of site, you can boldly imagine and according to your local actual situation to establish the type of site.

About the website cheat question: Completely abandons gathers, buys the IP the idea, is not good to you. And even if the rankings up, sooner or later to fall, do not believe you try.

About the website traffic problem: This is related to a lot of factors. Do not attach too much importance to him, our site a day of browsing volume is not many, but we will take it seriously, to analyze him, we are in the 51LA statistics or Baidu statistics and so on. You need to see the distribution of your keywords, every day to analyze it, the right remedy, the appropriate adjustment of the Site keyword layout.

Technical questions about the site: Here I only say: The site is not about how beautiful, is practical. Try to make your site a fool. Because the Chinese people now like to fool-type things.

About the development of the website setbacks and adverse factors: After a period of time, the site has not been improved. A little profit not, how to do. This is also the grassroots webmaster encountered problems. You have to think about it, whether it was wrong at first. You are suitable to build what kind of station, this before you should consider carefully. According to your local situation, can not blindly follow the bandwagon, meaningless. You think about it, you have a few years of visit every day tens of thousands of Word-of-mouth forum, you build a forum to compete with him, you go on like this, you are called bigotry, to the dead Alley, the last to die is strange.

Site positioning problem: the site at the beginning of the location must be accurate, take my example: Our local is a county, has previously had a 5-year real estate network, and in the Local has formed a certain reputation, we go out to find intermediary said, free to our website to send listings information, and promised them free advertising for them, They are not willing, because there is word-of-mouth, with the habit. What to do? Can only change the marketing strategy, starting from their own, looking for competitive website shortcomings and deficiencies. But through the observation of Baidu, we were forced to change to "Jing County real Estate 365" This name is exactly the same as the domain name of our site jxfc365.com, this is good, the retreat is back, improve the into. A step back may be a brighter sky.

It says a lot of repetitive nonsense. During the construction of the station. Pregnant also have bitter, stationmaster to be able to live lonely, stick to go on, can succeed. Every day to see this their own station changes, in the growth, when you see your site does help a lot of people who buy a house to understand the need for information, help a lot of intermediary to do business, help Group A lot of open business sold the house. Heart heartily happy.

Construction station This piece certainly has the opportunity, see you can grasp, and have the idea must put into action. Don't be 10,000 ideas in the evening and start from scratch in the morning. That is "The giant of language, the dwarf of action." ”

The website's profitability problem cannot always be free. There was an intermediary who told me before. I can't do the free ads. Why, you want to. Very simple, Ma Yun's Taobao, now free? To start from free, and then charge, is this simple truth. Intermediary you appropriate to collect the cost of 1000 yuan a year or so, the key is to earn the money of open business.

Finally, remind everyone: do things, first person. This sentence, can really realize, really very few, if you experience, then you success is not far. A saying is good: talent, talent, someone first, talent. You have to be a person before you can do it. I am not here to say how great and how successful we are. We still have a lot of deficiencies, we will continue to improve our shortcomings, listen to the people's voice, to do it well, the purpose of today's writing is to help those who build the station friends, share some of their own build station this time confusion and ideas.

Reprint please keep the address. A5, if there is communication, please add qq:108440903 http://www.jxfc365.com