Li Bin: The collective lack of "social responsibility consciousness" in China's electric business industry

Yesterday, in the full sponsorship of the "dream of the Power of" micro-film project and the first public welfare micro-film "Looking for Lost children," the launch ceremony, Suning Tesco executive vice President Li Bin said that China's electric industry collective lack of "social responsibility awareness" need to rebuild.

Li bin introduced, Suning easy to buy this time in addition to donate 400,000 money for "anti-trafficking Fund", vigorously support the filming of the public good, but also the exclusive title of Hunan Satellite TV will be broadcast large-scale public welfare activities, "the sound of a team" for the community to donate school bus action cheer. Suning easy to purchase as a firm practice in the social public welfare undertakings of Suning brand extension, it is hoped that by making a small contribution to the safety and health of many children in the country, it will bring new thinking to promote the domestic electricity market to get rid of the low-level price war and the disorderly competition, and promote the sustainable and benign development of the electric business industry.

Recently, the Ministry of Industry and Information Technology officially issued the "E-commerce" Twelve-Five "Development Plan", the specification says, by 2015, our e-commerce turnover or double, will break through 18 trillion yuan. Although in recent years the electric business industry maintains the high speed development, but the electronic commerce development still has some outstanding problems, in which the Electronic commerce development system environment is not perfect, the credit system development urgently needs to strengthen, the on-line infringement intellectual property rights and the counterfeiting fake commodity, the malicious fraud, the illegal crime and so on, The lack of social responsibility consciousness of electric business enterprises is rather serious.

In this regard, Li bin said, affected by the whole market, domestic electric business enterprise survival Operation Management, blindly pursue the "circle money listed" capital game, no attention to public welfare undertakings, is caused by the domestic electric business industry social responsibility consciousness collective urgent need to rebuild one of the important factors. China's E-commerce market is in the booming period, but there are still a large number of fakes, fraud, service commitments and other negative phenomena, summed up in the end or the lack of social responsibility of such enterprises awareness, which has seriously affected the healthy and sustainable development of the industry. I believe that, with the national government departments of the electric business sector of the system and behavior norms, electric business enterprises on the social responsibility of the gradual improvement of awareness, a healthy electrical business environment is expected.

It is reported that in the "Fortune" published "2011 China CSR 100" ranking list, Suning appliances (002024, shares bar) by virtue of a high sense of social responsibility, leading social responsibility practice performance, the jury was praised as China's retail industry to fulfill corporate social responsibility leader.