Li Linkai: The decryption website optimizes the actual combat skill

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All say now is capitalist society, all profit-oriented, this is no exception for business people, see Baidu is not so. With Baidu's recent Phoenix nest of the advent of the site, n many webmaster sites have a drop in ranking, making everyone restless. In fact, this is a good thing for us to concentrate on the station webmaster, because Baidu is more concerned about the quality of the former site. So, as long as we run our station, the time to improve and update the content of the site (original), I believe that our station will get a better ranking than before.

What is website optimization, why to optimize the site, I believe we all know. In fact, website optimization is a long-term project, many people think it is a technology, but I think it is an art. Now I am based on the work of practice itself to share with you the site optimization process of some of the common skills:

1. Web page label optimization. Each big search engine gives the title tag, the description label higher weight, of course, the keyword tag can also put a few long tail words (now Google gives it the weight is lower, but he is also a factor in the ranking). How do you optimize these labels? Here I compare it to one example, and everyone knows how to do it. Wang Old Ji herbal tea not optimized before the title tag is: Wang Old Kat herbal tea-Guangzhou Wang Old Kat Pharmaceutical Co., Ltd. And the optimization of the title tag is such: Herbal tea brand King old Ji-Afraid of fire on the King Old Kat herbal tea. In this label it is very good to highlight the Wanglaoji, lit, herbal tea is the site's keywords, at the same time in the major tags in the eight main words at the beginning of the sentence, will also benefit the keyword in the search engine rankings.

2. Reasonable website structure. Here I suggest you can analyze "Baidu", through the layout analysis of the site to know what architecture is the search engine like, is conducive to search engine depth crawl.

3.url optimization. Although the search engine function is continuously perfect, but it still does not like to crawl some dynamic page and contains the picture, the animation webpage. We are in the site optimization process to the dynamic domain name static, while in the picture alt attribute inserted keywords to comment. Like some sites in order to make their own pages beautiful, on the page added animation, in fact, we weigh the page is important or good to get the ranking important. Here I am interspersed with some URL optimization techniques, the length of the URL is best controlled within 65 English characters, if the URL name contains keywords (also can be phonetic form) that's better. such as: Soft text forum. The site of the channel page naming also has the skill, uses the independent two level domain name structure to be better with the first level directory structure, for example: The former shouji.ruanwen5.cn and the latter Www.ruanwen5.cn/shouji. Through the comparison between the two, I believe that we all understand the truth.

4. Web server stability. In fact, this factor for the site's optimization work is critical, to know that the search engine is absolutely not to give a server instability site a good ranking, so if we really want to do a good job of website optimization, we must choose a stable server.

5. The website insists on "content is king". As we all know, the major search engines like the most fresh blood of the site (it is crawler), as long as our site content is often updated, the original content of many, I believe that the ranking of the site is not bad.

Finally hope to love the network to promote the friends to share their experience, a lot of exchanges, I believe that we do not want to be a lonely webmaster.

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