Li Lixia Temporary workers to enter the electric business: to avoid imitation of the concept of love toss don't complain

Entrepreneurs must be brave, not afraid of failure, because the road to entrepreneurship has never been smooth sailing, from the failure to see the lesson, from the lesson to find new opportunities, is an active entrepreneur, a courageous entrepreneur.

Original Product Hao selling network CEO Li Lishazen because of failure through a difficult transition time, he believes that tiandaochouqin, he will always have a brave heart, now, "Love Toss" he has a career, below, let us listen to Li the extraordinary entrepreneurial story!

Figure: Li Lixia

"How many roads must a man walk through before he can be called a man; how many seas must a white dove fly before she inhabits the sand? "When the small part of the end of the interview with Li Lixia, the mind revealed is the" blowing in the Wind, "the lyrics.

How difficult it is for a person to start a business, how strong the heart will be. Li Summer, the original famous selling network CEO, before starting a business in three state-owned enterprises to do 8 years of "temporary", famous Hao selling network projects after the loss, continue to venture in the field of electrical business, is now the French wine industry Universal Company executive manager.

Temporary workers to enter the electric business

It is worth mentioning that Li Lixia in the creation of famous Hao selling network before the entrepreneurial activities, the previous work experience in three state-owned enterprises for 8 years of "temporary workers." Subsequently, Li to know the famous Hao selling net main investors, the investor has studied in France, bullish on the French Vente-privee website and model. At the same time, the funding side has a wealth of sources of resources, in this support, Li Lixia resigned from the state-owned enterprises, in early 2009 began a famous electrical business career.

"I am still very grateful to the investors in the famous selling network, and continue to provide resources and support and trial and error," When Li Lixia talk about the investors, still very grateful to his attempt to the investors.

Subsequently, famous Hao selling network low-key operation more than 2 years, and the introduction of PU card fashion network, but the development is not as expected. Li Lixia summed up the three reasons for the failure of the famous luxury selling network: 1, the lack of rational market research on luxury goods suppliers, 2, the source of business models, the supply of luxury goods has a certain mishap; 3, the success or failure of the project and the lead person is very important, we must strengthen their own cultivation.

After the failure of the famous selling net, Li Lixia after a difficult transition time, once the investor's money to start a new project (to where to read the international Education Network), hoping to save the loss of the investors, also led the team to take a package brand in Zhejiang Independent platform development and operations, hoping to lead the team through the most difficult times. But in the end did not flee the fate of the dead, October 2011 Li Lixia will be handed over to the famous selling network investors, ending nearly 3 years of entrepreneurial career. Li Lixia said "the impact of entrepreneurship on life and work is very large, learned to enjoy torture, all things more patience, more planning and summary." I am in life, still insist on sports, travel and reading, in order to maintain a good energy and broaden the horizons of thinking, at work at all times to maintain the attitude of diligence, passion and Thanksgiving, I believe Tiandaochouqin. ”

Where to fall to get up, now Li Lixia for the French wine Industry Global Co., Ltd. Executive general manager, involved in the field of electrical business is still. For Li Lixia, the first pioneering experience and lessons are very profound, "as everyone playing online games to play the first online games have a deep feeling."

Entrepreneurship is an attitude towards life understanding

Some people start their own business in order to realize their dreams, others to make their own life full of fun. In Li Lixia's view, entrepreneurship is an attitude towards life understanding, "for me, willing to toss, dare to toss, just change themselves, improve themselves." Li Lixia also revealed that their initial choice of entrepreneurial road, is affected by two people, the first is angel investor Cai wins, the second is Yoka Fashion network President Zhou Jun, Li Lixia said: "I have been very grateful to them, but also have been learning from them." ”

"No complaining, no anger, no criticism, no swearing and no gossip" is the basic principle of Li Lixia's demands. Li Lixia said that since entrepreneurship, his biggest change is the mental changes, whether it is their own cultivation or management. If Li Lixia violates his principle, he must climb the stairs, do push-ups and long-distance running to punish himself, in order to correct his mistakes. Li Lixia revealed that he had been angry with colleagues, since the morning to work from home when running 12 kilometers to the company, has also climbed 32 floors, since the penalty is a good entrepreneur to correct the wrong way.

"After each difficulty and setback to become more rational and calm, which is very helpful to decision-making, so each decision will consider how to make the project to achieve more cash flow, so that the team can eat tomorrow, next year there is development." Li Lixia said.

"Because of my personal love toss, I want to from young to bald, can not let him waste." Li Lixia bluntly own future will not leave the electric business industry, because the electric business industry development potential is huge, at the same time, Li Lixia These years south touches dozens of traditional enterprises, the development is different, but all show to the electric business industry great interest and enthusiasm.

In the eyes of Li Lixia, the biggest enemy is their own, the biggest harvest is to first manage their own business, straighten out various relations, but also to cultivate themselves, the success or failure of others, so that there is a clearer vision. At the same time, Li Lixia also expressed his thanks to the investors and the team on the occasion of his visit, "Investors have been supporting a variety of trial and error, a variety of tolerance and understanding, in fact, than spend their own money also distressed; the entire entrepreneurial team has followed 7 years, has studied in France 6 years, has the proficiency in English, They still have no complaints at the most difficult times and stick to the last minute. ”

Photo: Li Lixia team member, Li Lixia said that in addition to investors and family members, these players are the most deserving of his gratitude.

Li Lixia recalls, "Remember 2010 team members appeared 2 times seriously ill, finally investors, team and Zhejiang friends together to spend the crisis." In the first business career to meet such a good and good investors, as well as the struggle and fighting spirit of the team, thank them. ”

Avoid imitating the concept of entrepreneurship

In Li Lixia's career, he had erred in "chasing the concept". Li Lixia recalls that in 2007, when he returned to Beijing from the Tianjin Communications and Broadcasting Group, he went to China Aerospace to host a weapons and equipment website in the field of defense technology industry, then, referring to the digg.com-digging news model, the final result was that the defense technology industry did not need this model. At the beginning of 2009, the head of the ship's heavy industry led a "comparative college" statement to assess their work over the years.

In this respect, Li Lixia to the entrepreneur to put forward the pertinent opinion: "Entrepreneurship should not pursue the concept, must be rational to find a way to survive."

In addition, Li Lixia also based on his own experience, the entrepreneurial team and market analysis put forward their own suggestions. Li Lixia believes that entrepreneurship must choose a complementary team, the most suitable is the best, if everyone like-minded, must be able to conspire for a cause; if everyone is thinking, it must be a separate course; don't ask God, make God or hold God, easy member mentality expands, in the team management uses the sentiment and the KPI appraisal two-pronged strategy.

In market research and analysis, Li Lixia said, before starting a business to do a detailed market research and analysis, analysis report must be rational, not easy to use the amplification of a variety of industry data; entrepreneurship to do a variety of implementation plans, norms, prevention and supervision and inspection measures; another venture to keep good account of the money, the money spent to the blade, and budget for unpredictable management and project costs.

Through the thorns of the Entrepreneurial Road, Li Lixia may only be a microcosm of the electrical business industry entrepreneurs, but from him, we can feel the enthusiasm and relentless pursuit of entrepreneurs. We are always on the road to entrepreneurship.