Lian founder of the network: entrepreneurship will be "sword walk Slant"

Lian 17 years old in a foreign land for the first time, Lian's life to start a new way, this seems to be his future Yong Chuang The Secret of the sea. "Entrepreneurship, I do not like to follow the bandwagon, I prefer to do things that no one else does." "Lian's face is full of self-confidence after two of times."　　Compared with other entrepreneurs, Lian entrepreneurial experience some "alternative", but he firmly believe that the sword slant will quickly find business in the blue Ocean. When E-commerce in the ascendant in the country, Lian has been a business of the "Drug bureau." The first year profit is zero, the second year will be listed. "This is the charm of e-commerce, early to get involved before profitable." It is like a crash course, the later the more like a lecture hall, because there will be more and more people, competition will become more and more fierce.　　"For the success of his first venture, Lian made a clever analogy." "When everyone is doing e-commerce, the industry has entered the stage of market segmentation, it seems that no one has heard of luxury goods can also be sold online." "Do not follow the conventional card Lian, again heroic." In the 2005, the company seems to be the exclusive of FMCG, but Lian began to quietly layout luxury shopping market, "we sell things very expensive, do not sell low price to sell expensive." "Although he started the web not as smoothly as the first start-up of the" Medical trade network "in two years, but experience told him that the listing is not a measure of a company or a person's only basis for success. "When you become more and more powerful, capital will always revolve around you."　　"The network founded 5 years, the performance of double-digit growth, Lian also created a speed matching with the" luxury lineup ", his management team gathered a group of more than 10 years of industry elite. The 35-year-old industry Lian is determined to play a "big". Over the past more than 10 years, he has completed a degree in medicine, design, business Administration, founded two commercial websites and listed them successfully, as well as executive directors and director Advisors for several companies.　　And his first venture was at the age of 17, in a foreign country.　　The same way in two years of the site listing the year, 17-year-old Lian also study in Canada, every holiday he will return to Taiwan to help his father to take care of the pharmacy business, gifted Lian soon found an opportunity. "Wouldn't it be more lucrative if only sell drugs were sold?" "Lian found that some of the drugs in the store are very hot, but some drugs are not available.　　He saw a hot-selling drug produced just in Canada, secretly remembering the name of the drug and copying a drug description.　　When he returned to Canada, Lian immediately called the pharmaceutical company, hoping to represent the pharmaceutical company in Taiwan. Less than a week later, Lian received a call from the pharmaceutical company hoping to interview him. Lian prepared a thick piece of data overnight, all is the form of question and answer.　　It turned out that he had all the problems that the manufacturers might have asked, in order to prevent errors in the interview. "They didn't exactly follow my assumptions, but theyI soon agreed to act as an agent, back to my first delivery after the collection. In this way, Lian found a few students together to start their campus business. "Selling a bottle of medicine can earn back four bottles of money, the profit is very high, from that day I can make my own tuition and living expenses." "Until Lian graduated to the United States, he was still acting as the pharmaceutical company. In the 90 's e-commerce in the United States is also only the bud, and in China is rare, but Lian seems to have found a new business is waiting for him.　　After learning about the American model of E-business, Lian finally decided to make a website of his own. However, this trendy model is brought to Taiwan but no one agrees. "I made a very careful business plan, and then I took the plan to look for investors." But what Lian didn't think of was a few months in the past, and almost all the investors turned him down.　　At first, Lian's father repeatedly discouraged him from giving up, but saw Lian's determination and began to introduce his former business associates to him. With the help of my father, I raised a sum of money. In fact, Lian in the mind is very clear, we are not optimistic about his project, but the father of the pharmacy.　　When the funds were in place, Lian's medical network was quickly established and, with the help of his father, he was contacted by many pharmaceutical companies. The first year of operation, Lian just quietly to build their own drug coverage network, although the benefits are very small, but soon this model began to attract investors attention. "There is a continuous infusion of funds, so that the medical trade network in a short period of time to grow up a hundredfold."　　"The second year of the trade net achieved a profit and successfully listed in Taiwan." At this point, drug sales online, the traditional pharmacy business began to become bleak.　　Lian's father finally admits that he is old, and regrets that the times have grown too fast. However, at this time the Lian did not indulge in the joy of listing, the rapid rise of the "Empire" is not built by their own hands, but by countless capital piled into.　　Lian not satisfied with the success of his venture, he began to search for a second seed. Set off the luxury "second wave" to find the goal of the struggle to die into the new millennium, one side is the rise of Taobao angered the consumer market, while China's economic GDP over 10% years of growth, driving the consumption of luxury goods.　　But few people associate luxuries with online shopping. "The rise of the consumer has achieved the sale of FMCG online, and the market has also entered a subdivision stage, luxury goods in high-end shopping malls are no doubt, but online sales a bit incredible." However, the tide of economic development will certainly allow this narrow consumer market to expand, more and more people will pursue the fashion brought about by luxury goods.　　"Lian said.　　Lian in the founder of the network has done nearly 4 years of investigation, if the current line of luxury goods sold as the first wave of luxury heat, then he wants to build a luxury sales "second wave", that is, luxury online sales hot. "Imagine that when we die, othersWhat kind of inscription would you write for us, or what would we write about ourselves? The idea made me realize that I had to set a goal that I could fight to die.　　"Lian has been looking for such a goal, he will be the first to accumulate millions of of money into the paging network, to obtain a license is the beginning of a trouble and difficult business, the company must put every penny spent on the blade." In the early days of entrepreneurship, the Office of the network in a very small residential, small to a few people will be bumped together.　　Lian also pulled back to the same time in Canada to go to school students, "because and familiar with friends in the business together is not suitable." The first year of entrepreneurship, almost everyone has no time to sleep, is too tired to lie in front of the computer table for a while. Strong-willed employees have stayed, but many have gone because they can't stand the pressure.　　At that time, even the biggest pressure on the court is to face a wave of employees, because he will keep recruiting fill vacancies. Since 2005, the network used a full year to do the beta, and then revised for six months before the market. At this time Lian began to officially run the site, the number of companies from several expansion to dozens of.　　Although in the industry has "China's first petty shopping website title", but this scale is definitely not Lian want. "The network is not only selling luxury goods, we want to bring the world's culture to consumers, give them the impact of life, let them know their position, role and the way they want to live."　　"Lian in the process of entrepreneurship found that the network should be to do greater value, not just sell goods." "For a simple example, if you want to get to know the fashion of Milan, you can see Milan's fashion map on the internet, learn about Milan's life, and experience shopping, just like you have experienced."　　"Lian that the network will continue to be revised in the future, the purpose is to let consumers feel more and more of this personal experience." Now, the network has been settled in Beijing East four-ring competition, although here is not 798, but the art and fashion from the taste of the garden to feel. The network is settled in the auction 30th library, the whole big jump layer of loft is separated into three layers. Among them, the first floor about more than 50 employees are struggling behind the scenes, and their purpose is to give consumers to create a visit to the scene of the shopping environment.