Liaoning Publishing Media determines pricing range to be listed on Shanghai Stock Exchange next week

4.20-4.64 yuan/share pricing range is slightly lower than market forecasts. Its chairman said that more value after the listing of the industry integration and additional financing opportunities such as the December 12 night, Liaoning Publishing Media Co., Ltd. (hereinafter referred to as Liaoning Publishing Media) released its a-share initial public offering (IPO) preliminary inquiry results and distribution price range, to determine the price range of the issue is 4.20 yuan/ Unit to 4.64 yuan/share.　　According to the audited earnings per share, the price range is 27.13 times to 29.98 times times the ratio, slightly below the previous market forecasts.　　The Liaoning Publishing media IPO was formally approved by the China Securities Regulatory Commission (CSRC) on November 20 and is now completing its roadshow, which will be traded on the Shanghai Stock Exchange next week. In an interview with Caijing, Liaoning Publishing Media chairman Ninghuiying explained that the pricing range was a result of repeated trade-offs with underwriters. The reason to adopt a robust strategy, one is to hope that after the listing of stocks, in the two-tier market can have a good performance, do not want to go after the listing of stock prices turn downward, or long-term hover; on the other hand, it is also to give other companies are brewing the overall listing of news and publishing　　He said that, in contrast, the Liaoning publishing media more value after the listing of the industry integration space and other opportunities for additional financing. Liaoning Publishing Media plan to issue 140 million shares, accounting for the issuance of the company's total share capital of 25.41%, of which under the network issued 28 million shares, accounting for the number of the issue of 20%, online distribution 112 million shares, accounting for the number of issued 80%.　　Announcement disclosed that a total of 107 institutional investors submitted a preliminary inquiry form, the overall range of the quotation interval of 3.96 yuan/share to 8.40 yuan/share. According to the prospectus, Liaoning Publishing media to raise funds will be mainly invested in four projects: a new best-selling book, International copyright cooperation, periodicals-oriented publishing planning company, expand the existing logistics distribution system, expand in the Provinces Bookstore Direct Battalion and chain system, supplementary primary and secondary school textbooks published circulation liquidity. The company expects that the four operations will require a total capital of 704 million yuan.　　It is expected that the actual amount of funding to be raised will be slightly lower than the required funds. Ninghuiying to the "financial" reporters, the propaganda department and the National press and the total number of published and has been approved, in addition to the State to assume policy, public Welfare publishing task of Liaoning People's publishing house, Liaoning National Press, in addition to the form of additional four publishing house Liaoning Children's publishing house, Spring Literature Press Liaoning Education Press and Liaoning Audio-visual publishing house are included in the listed companies.　　At present, the relevant issuance plan has been set up. In addition, Liaoning Publishing media will continue to strengthen Cross-regional, cross-industry merger and reorganization.　　According to Ninghuiying, the Inner Mongolia Xinhua Bookstore System and a Beijing Ministry of Publishing House, Liaoning Province, a newspaper in the merger and reorganization of the work has entered the audit phase, is expected to complete the relevant procedures, after the injection of listed companies. Liaoning Publishing Media is China's first to achieve editorial business and distribution of the overall listing of the news and publishing enterprises. The industry generally believes thatThe market performance after its listing is of significance to further promote the listing process of news publishing enterprises and speed up the cultural system reform.