Line announces acquisition of Microsoft music service MixRadio

Line announced the acquisition of Microsoft's music service MixRadio12 month 19th news, the Japanese communications application Line announced that the company has acquired Microsoft's music services MixRadio, the amount has not been disclosed. Previously, line has been working with Avexdigital and Sony Music Entertainment, which announced last week that it had launched a music streaming service in Japan. The company will use MixRadio to cover overseas markets. MixRadio claims to have Windows users from 31 countries, but the service has not yet landed on iOS or Android platforms. The acquisition of the service means that line will save a lot of time and money to invest, because if the company wants to launch its own services in overseas markets, it must launch a licensing negotiation, industry insiders say. Japan, Taiwan and Thailand are the largest markets in line, representing more than half of its active users, but the company is now focusing on developing overseas markets. At the same time, MixRadio will benefit from the deal. MixRadio does not provide information about the number of users, but it can be identified with the same services as Spotify, Beats, Pandora, Rdio, and line partners to help improve the popularity of the service. (rain)