Line communication tool has reached 200 million downloads worldwide

Absrtact: "Niu" Beijing time July 23 News, according to foreign media reports, headquartered in Japan, mobile communications service provider Line announced that its line communication tools in the world has reached 200 million of the download, since May 1, the service increased 50 million

"Niu" Beijing time July 23 News, according to foreign media reports, headquartered in Japan, mobile communications service provider Line announced that its line communication tools in the world has reached 200 million of the download, since May 1, the service added 50 million new registered users, a short period of six months, The number of registered users reached 100 million.

Line, launched in June 2011, allows users to make voice calls and send text messages for free, and is now expanding into areas such as social gaming and networking applications. Line has landed on iOS, Android, Windows Phone, BlackBerry and Nokia Asha Mobile platforms, and it also has a user base on both the PC and Mac side.

Line companies say South-East Asia and Latin America are growing faster and are also launching marketing campaigns in India, the Philippines, Spain, Brazil, Mexico, Colombia, Argentina and Peru.

In Japan, Korea, Taiwan, Thailand and other parts of Southeast Asia, line has achieved good results, the company does not provide its active users of specific data.

Currently, line offers 33 games, including line pop and line wind, with downloads reaching 30 million and 10 million respectively. Line profit by selling virtual goods in games and communications services, such as textures. It also provides a paid official account for the brand, where the enterprise can establish a connection with the user.

Line is continuing to try out a new business model. But line or lag behind WhatsApp, its so-called monthly active users reached 250 million people, WeChat total has more than 300 million downloads.

Line created 58 million dollars in revenue in the Q1 quarter of 2013, a 92% increase from the previous quarter. Revenues are expected to rise in the second quarter of 2013, thanks to innovative revenue models and more users. Line's global partners and developers meeting will be held in Tokyo, Japan, on August 21.