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As we all know, high quality import links are one of the most important factors in search engine rankings for all search engines.
Although the link factor is created by Google first based on the page level algorithm, but the link contains factors and value, than the page level is much broader.
As I said before, the value of friendship links and exchange links is not very high. This is actually a traditional way to create a link.
After you get a certain ranking, others can find your site. At this point you should try your best to attract spontaneous backlinks. That is, other webmaster because like your site and link to you, do not need your link back.
In recent months, Google's several rankings have been updated to reduce the value of links. So this spontaneous reverse link is even more important.
Now, SEO experts have an interesting name for the content to attract the import link: link bait (baiting). It doesn't sound like a good word, but it's actually a perfectly reasonable approach. Matt Cutts has recommended link bait in his blog.
In general, the following kinds of content are more likely to be bait, attracting others to link to you.
1. Do some research and publish a meaningful study report. For example, in depth comparison, each important search engine for a specific set of keywords ranking comparison. From these comparisons, we study and analyze the similarities and differences of each search engine. I'll do the research when I have time.
2 Creative ideas. If you have programming skills, write a search engine optimization gadget. For example, check the number of backlinks, search keywords density, check the PR value of a Web page and so on. Of course these tools are already there, just an example. You can think about your own industry and what tools are available for different purposes. As long as you can get creative things, webmasters will recommend to others.
I will not write the program, if it will, now hurriedly write a mainstream forum or blog system Google Co-op plug-in plugin, protect you get a lot of natural backlinks.
3. Something subversive or controversial. For example, an anti-Google Alliance, the anti-PayPal alliance. My wife gave me an idea: in your own blog to scold Faye Wong, Kua Yapeng, to ensure that your links will be more. But I also can't be ignorant of the conscience of writing Ah, otherwise there will be countless fans from all directions to you throw slabs of bricks (my wife is a totally fan of the Philippines). So this controversial topic is not too much, too controversial.
4 do some research and then list all the references or utilities that are useful in your own industry. For example, list the SEO tools you find useful. Seemingly simple, many people will connect to this Web site.