Links Management Tools Webmaster Essential Tool

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Friendship links like a double-edged sword, can bring benefits, but also hidden hazards, use properly, not only to improve visibility, increase traffic, and the search engine will be included in the opportunity to greatly enhance, on the contrary, it may be degraded by the search engine, affecting its Alexa, PR ranking.

First, what is the link, what is the benefit of it?

Website Exchange links, also known as links, reciprocal links, interchange links, etc., is a certain resources complementary advantages of the site between the simple form of cooperation, that is, on their own site to place the other site logo or site name, and set up the other site's hyperlinks, so that users can find their own site from the cooperation site, Achieve the goal of mutual promotion. Simply put, on your website, click on a line of words or a picture, will switch to (or pop-up) Another you approved of the page (for example, your favorite site, your friend's website), which is called a friendship link.

The benefits of links are not the amount of direct traffic you can bring to your site, but the fact that it will allow search engines to include more of your Web pages. Search engine will be based on the number of exchange links, as well as the quality of exchange links to a site to make a comprehensive evaluation, which will affect the site in the search engine rankings of one factor. Exchange links play a role in SEO (Search engine optimization) while attracting more user access.

Second, Friendship Link management difficulties

Friendship Link Management has been a very troublesome thing, it is mainly manifested in the following aspects:

1, pay attention to the exchange of the relevance of both sides, such as a building materials and a Web site with a clothing category of the site Exchange links, its value will be greatly reduced.

2, have to query the quality of the site, the best with a PR value higher than themselves, Baidu included more Web site links, if the other side has been included in the search engine blacklist, you also link with him, that will make their site demoted.

3, the effectiveness of the links between the two sides, check whether the other side is linked to the site. Although most of the webmaster can be serious and honest cooperation, but it is inevitable that some webmaster use deceptive means to get links, such as: After the exchange of links and then delete the link, the weight of the link page is low, some can not even include, but tell you, this is their home page.

4, links check trouble. With the increase in the number of links, manual inspection is obviously outdated, it is not only time-consuming and laborious, sometimes not accurate, so that can not achieve effective management purposes.

In short, friendship links best to ensure that both sides are the same type, often updated, content is valuable, included in the normal, stable server and is the effectiveness of the link, should not be linked with the spam site.

Third, the Friendship link management solves the way

For links to check this problem, there are several query tools to market, however, most of these tools are only for one or a few problems, the user in the query process has not yet reached the purpose of simple operation. How in the shortest possible time to query the home page, link page, forum homepage, Baidu included, whether the other party link this site, Baidu snapshot date, PR, Alexa world rankings, links and other content? After several comparisons, I In this highly recommended link.55.la, it is currently the first comprehensive query tool, the interface is beautiful, simple and practical, covers a wide range, just a little mouse, you can find all the relevant content.