Litters mission to make "no reason to refund at any time" commitment

Source: Internet
Author: User
Keywords Consumers
Tags .mall channel consumer consumer disputes consumers consumption control developed

"Did you have a regiment today?" This is the current "group purchase Control" of the popular words. In the past two years, group buying developed wind water, has now been integrated into the lives of people in all aspects of life, small books and clothes toys, such as Home real estate cars. Online group purchase because of cheap and convenient by people's hot, however, as consumers participate in the number of group buying, group buying enterprises and consumers are more and more disputes. It is understood that in order to effectively improve the litters group consumption dispute resolution efficiency, Beijing Haidian Industry and Commerce Bureau decided to open up consumer disputes for the litters group quickly solve the green channel, and will be licensed.

The famous group buying navigation website Group 800 statistic data shows, 2011 whole year, group purchase user in Regiment 800 group buy complaint area to issue a total of 11,483 complaints, equivalent to 2010 Annual complaint Volume 10 times times. Judging from the trend of the year, the rate of complaint resolution has declined markedly as the volume of complaints soared after March. The increase in consumer awareness led to a rapid increase in the number of complaints, group purchase Web site overwhelmed.

In order to improve the quality of group buying service, improve consumer satisfaction, reduce the group purchase dispute, as the domestic first-line group buying site leader of the litters group issued a series of initiatives "through the ISO9001 International Quality Management System Certification" "to establish thousands of call center" "in the industry take the lead in consumers to make" no reason to refund "commitment" "Set up millions of consumer bonds, the ultimate protection of consumers" and so on.

However, the healthy development of an industry is supported by government departments. From the angle of protecting the interests of both enterprises and consumers, the Beijing Industry and Commerce Department set up a consumer dispute to solve the green channel quickly for the large group purchase enterprises such as litters group. Industry experts believe that this approach will be in the constraints of corporate behavior at the same time, for some consumers of excessive rights group buying enterprises will also be protected by law.

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