Little Dragon Kazakhstan "into the biggest hot, mother and child supplies online shopping search fever rise

12 Zodiac is no small size, but people's preferences can not control so much. A few years ago is to compete for the baby pig, and this year's dragon is not to be missed. According to news reports, just after the Lunar New Year February, Guangdong Major hospitals in the obstetrics and gynecology beds in the tension, some hospitals in Guangzhou and even a day of delivery discharged.

The birth of such a frequent baby, naturally driven the sale of baby supplies. Milk powder, diapers is the network on the sale of the big head, to the key year, but also in full swing. Just released from a Amoy network of data shows that the year of the Dragon "Baby tide" driven by parents online shopping, including baby cars, milk powder, diapers and other maternal and infant supplies online search fever overall rise, nearly a week mother and child supplies overall chain Rose 85%, nearly January year-on-year increase of more than 298%.

"Little Dragons" became the most popular

Guangdong has always been a big province for the Internet, as well as baby supplies. In the area of consumer distribution, a Amoy network data shows that the parents in Zhejiang, Jiangsu, Guangdong and other regions of the mother and child supplies online shopping search frequency and consumption is far higher than other regions, ranked top three. Beijing and Shanghai are listed 4th and 5th, others include Shandong, Fujian, Hebei, Sichuan, Anhui and other regional columns 6th to 10th.

And in all maternal and infant supplies, the recent search, sales of the fastest rise in the most rapid stroller and baby cots. In the past month, search fever and the rise of more than 125%, this keyword search volume is 150 times times last year. More interestingly, in the baby car, the dragon-related baby car brand "little Dragon Ha" search volume and attention far ahead of other brands, become the most popular search users.

The reason why the baby car can become a big hot, in addition to parents and expectant parents, as well as the Dragon Baby's "Godfather godmother" vigorously hot. This kind of commodity benefits practical, not like food and clothing so easy to buy not suitable, therefore also became Liao the most popular gift.

Online products are about 30% cheaper

It is said that the problem of milk powder incident, stimulated a lot of parents who poured into the import of milk powder. Now online, offline imports of milk powder price difference, and the purchase demand on the network. Of course, it's not just powdered milk that's cheap on the internet. Expectant mother Chen in pregnancy before and after the online three thousand or four thousand yuan of baby supplies and maternal nutrition, with the line of similar products can be cheaper than 30%.