Liu: Millet marketing way worth learning

A few years ago, who was the boss of the global PC industry? The answer may be a little vague, but now, the name is undoubtedly Lenovo. So far, Lenovo's global market share has reached 16.7, successfully surpassed HP to become the world's PC industry first, which is the first time in the global competitive market for Chinese companies to win. Lenovo's chairman, Liu, has created countless legends in his life. He created a business that took 27 years to the second place in the world, followed by Mr Liu's own successor, Yang, who brought the company to the top of the world. But the ascent to the PC industry is not good news for Lenovo. In the history of the development of PC PCs in the world, companies that became the king of PCs have not been able to extend their lives for long, from IBM, Compaq, Dell to Hewlett-Packard, which has just fallen off the PC throne, and each company has experienced a long recession after falling from the position of the PC King. Now, the information age of the third change has come, can not be the Internet is no longer the PC's patent, IoT has been extended to the various corners of our lives, the original offline sales of products become more and more popular online, such as millet mobile phones, such as balance treasure. If it is the spirit of innovation, let Lenovo come to today, then the future of Lenovo how to face the old problem of innovation? For nearly two hours, Liu and his successor, Yang, responded to a reporter's question, talking about technological innovation, state-owned enterprise reform, and commenting on the millet mobile phone, boasting balance treasure. Old topic: How can the association of the top of the chair be innovated? It can be said that Lenovo's internationalization of success is inseparable from innovation, Mr Liu believes that innovation itself must firmly remember the purpose. Liu: Lenovo group Inside, in Lenovo Holdings, are very stressed that a certain thing you innovate, you want to bear out what kind of result, to this result still see very heavy, otherwise, many places after innovation, become a slogan, only mentioned that I innovate on the line, I have something, In fact, the money spent, the results came out, to the end in fact, the country also did not get affordable, the common people did not get the benefits, the enterprise also has no benefits, innovation must be for your intended purpose service.