Liu: Site SEO optimization tips 8 points

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As the saying goes, the king, outside the link for the emperor, when it comes to SEO optimization, many people naturally think of the original content of the new, so in addition to the original article with the new, in-station optimization There are some what needs attention and perfect it? I'd like to talk today about some of the things that need to be taken into consideration in station optimization.

1, clear navigation is a good site to be included in the key

Spider crawling site is the first to crawl to the homepage of the site, and then through the site to navigate through the site, a clear and reasonable site navigation structure can be very effective guide spiders crawl to every corner of the site. Site navigation to be able to use a flat tree structure, so that each article page to the homepage of the click Distance unexpectedly may be short. If not too big site, such as Enterprise station, personal blog, as far as possible to put new articles directly on the home page, this can effectively improve the probability of new articles included. Site navigation using HTML link production, remember not to use picture links, flash navigation and other spiders can not crawl the link way, although good-looking, but will lead to web site become spider traps.

2, external reference way to invoke JavaScript and CSS

Spider crawling page, too much JS and CSS code is not like the spider, in the real content of HTML articles to add too many other code will seriously affect the spider crawling rate, the impact of the search engine included in the page. So the use of external reference to call JS and CSS is a very good way to solve. If you do not have to use a fancy web site style, it is possible to make the site simple and generous, so that users and search engines are relatively good.

3, the URL should be designed more reasonable

Too long dynamic URLs such as QQ space URL is very bad for spiders crawl pages. Let the URL concise and clear is SEO need to pay attention to the place, add keywords in the URL can effectively improve the keyword ranking, if it is Chinese keywords, your URL can not add Chinese characters, add the corresponding pinyin is unable to improve keyword rankings, but from the user experience point of view, this approach is worth advocating.

4, picture alt attribute

Although the spider can not recognize the picture, but the spider is able to grab the image alt attribute, to ensure that all the pictures of the site Alt attribute and site theme may be related. It is possible to achieve the ALT attribute of all pictures in line with the standards of the consortium.

5, to avoid excessive duplication of web site content

The same article does not appear in many different URLs, too many duplicate content is the search engine does not love. Light to remove duplicate content, heavy causes the site is down right.

6, do the preferred domain

The meaning of the preferred domain is very simple, such as you in Baidu site: Your domain name, the results included in some pages are with the WWW, and the page is not with the WWW, this is the preferred domain did not determine good, will lead to the site weight is not concentrated. The way is very simple, the site code needs to appear in the domain name of the absolute address, meaning that your domain name is complete, such as all the way with www. Let spiders crawl your site when you know that your site's domain name is such a format.

7, the appropriate key words to write tilte, keywords, description, the content of the article

Site keyword density may be between 2% to 8%, in the site tilte, keyword, description, and the content of the article in the reasonable occurrence of keywords can effectively promote the keyword ranking.

8, reasonable layout of the anchor text inside the station

Station anchor text is the site keyword ranking of the top priority, the article first appeared when the target keyword to do an anchor text point to the home page, you can effectively improve the weight of the home page, you can also enhance the site home page of the target keyword ranking. The same good article and article between the directional anchor text can effectively enhance the site page weight and keyword ranking. The appropriate anchor text between the article and the article is an important way to distribute the weights within the website and promote effectively.

Wuhan Seo Liu today to chat here, if some did not summarize the place also forget a lot of forgive me, about SEO site optimization Everyone together to discuss learning common gold progress.

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