Liu Yan: Soft Marketing Release channel selection is the key

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The purpose of soft Wen marketing, first, in order to pass the soft wen, improve the need to promote enterprise products, corporate brand or website in the industry visibility, and then improve sales performance and corporate profits; second, through the soft text can also bring certain actual users, such as the site, that can bring targeted user traffic; Third, through the soft text when the link to increase the number of links outside the site, so as to optimize SEO. Many webmaster and I before the idea is the same, always think of their own soft more Web site reproduced the better, so the number of chain can be unlimited increase, how beautiful ah. However, after nearly half a year on two sites of differentiated soft wen marketing, accumulated a certain experience, I was surprised to find that the release channel of soft paper is not in fact more, but in fine, if the choice of 10 or so high-quality website release soft text, perhaps more than you in 100 general website published effect better. Here are some of my experiences.

One, write more win soft Wen

"Win more soft Wen", that is, the boss, himself, the website, readers like the soft text. We do not want to release soft text and coping style casually find several articles to change the title of hair everywhere. The internet is a big melting pot, you have to start from the user's point of view, otherwise it is very easy to delete the small edit, in case the permanent seal you will lose the candle.

Second, the original is very important

Soft writing is the first to ensure that the original, of course, do not say absolutely from their own hands, but can not copy too much, just change the title and link address is not good, we can use a good point of view of others, and then soft into their own point of view. My personal experience is that the original innovation is better than 30%. Original content for readers and search engines, are helpful, if you often publish their original articles, you can increase the spider's preference, may also be able to patronize your site several times a day, increase the speed of the site content is included. You can also increase your loyal user base. There are more opportunities for articles to be reproduced by other websites. Also in disguise for the author himself and you want to promote the products do a free promotion. So, spend a little more time on the original of the soft, the value is also a multiplier.

Third, find industry-related channel website

To buy food to go to the market, to buy clothes to go to the clothing markets, you will not take the fresh fish to the computer market to sell, so the soft publish also must find the relevant industry site, so that the effect of the release will be better. For example, there are internet marketing, Internet articles, you in the choice of publishing platform, it should be some of the webmaster more focused on some vertical information sites or forums, such as A5, soft web site Alliance, China Webmaster Station, push A, China build stations, laggards, web Development Network, portal, Donews, and so on. For example, you are a food article, you go to these places to publish that is not appropriate. You should choose some food-related sites, so as to have a good effect. For example, your love and Love Soft wen, in addition to the local portal on the hair, you can also go to Shenzhen wedding network such industry sites.

四、十个 of the appropriate webmaster soft paper release channels announced

Since this article was published in A5, I think it will be good for everyone, then, I generally release soft text most effective 10 sites to share webmaster, in these 10 websites released soft text, high reprint rate, the next day Baidu Search, you will find that the number of Baidu included in the article is often more than dozens.

1, A5, this nature does not need to explain, webmaster favorite site, the most popular webmaster site.

2, the laggard Webmaster Forum. Webmaster Forum.

3, the soft article sends the website alliance. This you have to search for Baidu, the characteristics are very high reprint rate.

4, Eric Net. First go to a column, the release is very easy, do not need to audit.

5, Donews. SNS in the Internet industry.

6, webmaster China Forum.

7. SEO Forum.

8. Network Marketing Forum.

9, NetEase, Sina, Sohu, and news four blog.

10, Pole Enterprise blog, is one of the news sources of Baidu.

Finally, I'll tell you one trick, no matter which industry you are, the best choice for the release of soft text Baidu, Google or search news source site for the release, so that the spread of soft text more high, and, in the search engine weight greater, your soft wen can be more than a little broad! (Author Liu Yan, qq:278435887 starting Liuyang window, reprint please indicate the source: http://www.liuyangshi.cn)