Liuyu contains: the perfect combination of traditional media and network promotion

Source: Internet
Author: User

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The concept of traditional media is emerging in recent years, because as the Internet in our life is expanding, so compared to the old media, there is a new term, this is the traditional media.

Traditional media include three main categories: first, some print media, such as newspapers, magazines and so on. The second category is television, and three categories may be broadcast. In fact, before the birth of the network, we get information, and live entertainment, mainly by these means. It dominates politics and many aspects of the economy. is indispensable to all of us. And after so many years, has formed a complete operating system, and business model.

Perhaps with the society's progressive progress, all things plus the traditional two words on the feeling and this era does not match, will be swept away by the waves. With the rapid development of the network in recent years, there seems to be a sound, that is, whether the new media will replace the traditional media. Because the world in the development of human progress, those traditional guarding the situation will not keep pace with our times. Here I can say for sure not. There are people who have always hated to talk about how they compete and how the fittest survive. In fact, the relationship between traditional media and the network is like a big brother and little brother, and I think of the Chinese word, brother even heart. Its profits break the gold.

Traditional media after so many years of development, has been relatively perfect, and television broadcasts, newspapers will always be a country's throat. It dominates the country's political and economic direction. It is still the main source of people's understanding of current affairs. China is a big country of more than 1 billion. According to the statistics Netizen already has 300 million, but the person who watches the television newspaper has how many. It should be several times that number. Every morning when we eat out for breakfast, you will see someone holding the morning paper, or listening to the radio, on the bus home from work, you will find the seat with a variety of magazines. This shows that the traditional media all the times in our lives.

and the emerging network in China is only a few years, it is relatively traditional media does have a lot of advantages, around many and I like young people, may live daily in the network. Work needs to surf the Internet. Home entertainment or online, even with our chat friends may be the other side of the ocean yellow hair, green eyes. The network is really fast and convenient, there is no regional, the most important thing is to exchange and interact with a great platform. So I think the traditional media and network promotion should help each other, just like the Big Brother with a little brother, this is a good combination. This can achieve a win.

In combination with ourselves, China-yee Promotion is a traditional and modern combination of the best example, the promotion of Qi is the first of the middle-Yee film and now in the combination of China-Yee network industry. In the Jilin Province in the advertising industry is a resounding, "Wantong Bones", "Wantong bones Paste" "Correction Tatsu Shu" "Wantong Injury wet Pain relief ointment" "One is anti-inflammatory analgesic ointment" are we are proud of the work. But with the company's continuous development and open up space, we found that the network for a business, and even individuals are very important, so this year we have their own medium-yee network promotion. China-Yee Network to promote itself to better enable customers to understand us in Yee, and he made us on the internet has a greater development space. And make us good enough for our customers to promote and improve.

One, film and television advertising is flat, can be said to be an exhibition of a promotional model, its advantage lies in the impact of the audience wide, but the lack of interactivity. And just the network can be reasonable, a wide range of interactive exchanges, at any time feedback consumer information, the latest news of the release of the business. In order to achieve a buyer and the seller the best harmony.

Second, the film and television advertising has a time, even if you want to buy all the gold, but also a short few minutes, a few minutes of publicity, for any thing can not be the most accurate, the most comprehensive generalization. And the web can do this. It can systematically organize all relevant information, and even rational with the opponents of the information to compare, to consumers more rational, reasonable consumption and awareness of the brand. and the network to promote the maintenance of this is a long time, may be advertising in the video file offline, but the network can continue to promote the extension, it does not have the huge cost of television advertising, relative to the merchant without greater economic commitment and interest risk.

Third, film and television advertising needs good ideas and ideas, and network promotion is playing a solid foundation for film and television advertising, the network is a big stage, you can always capture the current trends and concerns about the topic, and the network relative to the film and television and other traditional media relatively free, you can better xian your expressiveness, to highlight their own and the establishment of customer brand.

Therefore, China-Yee promotion that the successful promotion of flat film and television promotion and network promotion of the most appropriate combination. They are supportive of each other. Both are indispensable. This is like a brother is a strong middle-aged, younger brother is a creative, energetic young people, if the two brothers together, I think eventually will become two words, the two words is: Success!

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