Local community Promotion Combat strategy

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This March, joined a local network company, set up local local beer and Skittles community, to the current position (July), the average daily posting volume reached more than 200 posts, the day access to IP reached thousands of, the highest day posting up to 1300 posts. The website really began to promote is in May, 2 months time, how quickly let it quickly by netizens know, so share their experience to everyone.

One, online promotion

May website began to operate, a new station, the first line to promote, I used a lot of methods.

1, paste Promotion

In the local, bar is a very hot place, the promotion here is undoubtedly a good place, but not more and more posts too much. Too much posting will make the Lord hate you and kill you.

2,QQ Group Promotion

Here I want to emphasize, because a few local large QQ group, the current announcements are our website address, so do not benefit from hard advertising, to start from the group, and their private chat, and their joint activities, activities can not only promote your site, you can also make you and the group of people to become friends, let them help you in the group to promote your ads. So later, the group of owners in their mass advertising, immediately t off, and said that this group only allow me to send ads. So, I think QQ group promotion The most important thing is to do good relationship with the group, everything is done.

3, online activities to promote

In a few offline activities, forum popular or more can be, so want to think about online activities.

Rob Building activities: Rob building must have prizes. If you have money, you can buy your own prizes, but I do not recommend, because I am looking for business sponsorship, at this time the merchant is also willing to sponsor some prizes, because in Rob Building bulletin post of the second layer, we will be on their shop profile, some soft advertising, to the current position, our company a corner of the whole stack of business gifts. We do the T-house activity every week. T building activities are all the prizes are sponsored by the business, and these prizes are the market price of dozens of yuan.

Redemption: When there is the first business sponsorship prizes began, we have a forum for more than a currency, post, replies have exchanged currency, exchange currency to achieve a certain prize.

Shooting wallpaper: Filming wallpaper only for some of the community of MM prepared, they like show we give her stage, contact a few studio, are willing to shoot for free, we organized mm, took photos, take back the company to deal with their own wallpaper, a month. To apply must be in a certain section to send their own photos, found suddenly a plate fire up.

Second, offline promotion

1, card Promotion

To tell the truth, card promotion is the most failed, the idea was back to make a 2010-year calendar, positive some publicity ads, the Web site hit the back, and then printed on the 10,000, take out the hair, others looked at the two tore, to later did not see the web site, basically not good, 2010 years have been half, At present, there are more than 7,000 cabinets in the stack, to 2011 again to send this card is not good, we suggest that after the address of the amplification point to the front, less printing points.

2, T-shirt promotion

Alibaba bought 100 t-shirts, cheap, a few yuan one, and then put the back of our website address, and logo, all to the human tricycles. There is still a publicity effect.

3, promotional activities

At the beginning, the forum is not popular, I and several groups of the group of the main chat, with them to organize activities, when basically people are their group of people, I only take photos, a few activities down to meet a lot of people, every activity photos, I sent to our community, so naturally they led us to the forum, They are also willing to come to our forum to publicize. Because not only photos, but also cable activities waiting for them, held a number of entertainment activities, and jointly organized a group of public welfare activities, is 6.1 children's Day to see the welfare of children, the local television, and the newspaper also invited to do the report, the effect is very good. Later, the forum was angry, we held a few football games, and a beautiful woman would like to be cheerleading team. There are a lot of people involved. Next, we are going to organize a forum amateur football team.

OK, 2 months of local forum, the extension of experience to this end, the forum has been handed over to other colleagues for operational promotion.

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