Local community web site and network under the effective combination of operation

2009 the annual meeting of China Internet webmaster was held at the Great Wall Hotel in Beijing on May 17. Participants in this meeting are sing President Dai, laggards community webmaster Dong Qin Peak, Qihoo 360 chairman Zhou, Xinhua Group President Tang June, Sequoia Capital partner Kui, Baidu Senior vice President Haoyu, Google Asia-Pacific online sales and Operations director Zhou Wenbiao, Eric Consulting Group President Yang Weiqing and other Internet industry celebrities, and has more than 1500 internet entrepreneurs from all over the country, entrepreneurs, venture capitalists and all kinds of local, vertical web site of Internet webmaster representatives gathered in Beijing. Jointly explore the theme of "Growth to the end", in the current economic environment, work together to "feel growth", "Embrace growth"!

Local community website Brand media value, in the absence of discussion, how do you think of this media value, the first question to the webmaster, from your current perspective how to view the brand value of the media, my advice is to use a relatively short words to express, so that our audience can remember you. First please Wang Zhenyu make an expression.

Community to make money more and more difficult, now there is no absolute effective profit-making model, in my experience, online and down the effective combination is a good way. 10W is not a very large number, and can not guarantee that everyone can earn 10W in a year, the right to be a communication with everyone.

Pre-site Requirements analysis

Pre-site requirements analysis is essential, including analysis of your local environment, upfront investment, promotion and so on, because these will be your site to make money on the premise, will also be in your later profit model plays a key role.

First of all we want to build a regional forum, of course, the environment plays a leading role! It depends on how much water you consume in this part of the country, whether there are a lot of young people, because young people are the most able to spend money; These are key factors in determining your regional forum's dynamism and consumption capacity.

Second, from the domain name and space input, domain name selection in your local pinyin close, area code ah, zip code, this is arbitrary, the key is good to remember on OK, not necessarily to spend a lot of money to buy rice. Input space, if you have a server of course very good, easy to manage, easy resource localization, after all, the problem of virtual host can not be solved in the first time! There is no server, of course, a few G space on it, this according to their own circumstances, the best line is also local, so as to ensure access speed.

Again from the site's construction and promotion, the Forum program according to their preferences to choose, a more refreshing style choice! The setting of the forum, should also take the leisure entertainment, the party, the Donkey Friend Alliance and so on mainly, the forum should not be too many, uses the least time gathers the most concentrated group of people, these people will be your elder class user, also will be the most loyal user.

In terms of promotion, it is best to use the same approach that all young people in the region can reach, both online and offline. All kinds of recreation and entertainment, universities, local QQ group, other large portal forum of the local division, and so on, with some sensitive words best, such as my former passion friends, friends with the city, the fate of the city and so on, and then pull some more mm to the forum, this is the most direct and effective, haha.