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Now the real estate seems to be beginning to face an inflection point, the price of its real estate, indeed has a slight decline, this decline is still through the way of discount promotions, its overall downward seems to have not come, is now in real estate companies and users of the stage of mutual game, so the scenery of the real estate is no longer, sales decreased, Naturally causes a ripple effect in the market, local decoration is undoubtedly the largest piece of the impact, and dedicated to the local decoration of the site's operations will also be seriously impacted, according to statistics, only in the first half of this year has been thousands of local renovation site closed, visible local decoration site operation has entered the bottleneck, And how to get out, many experts believe that good marketing is still the key!
One: Marketing through the industry website
Local decoration site, is undoubtedly a kind of industry, subordinate to real estate, and the real estate also subdivided many kinds of industries, each subdivision of the industry site, perhaps including local decoration of the channel, at this time, for local decoration site, you can use these channels to carry out marketing, so that the site to accumulate more users and businesses, Of course, local decoration site itself, but also to do a good job of SEO optimization site, only so that can enhance the site's brand image, after all, ranked in the Search engine home page, will intercept the vast majority of traffic, and these traffic for the current depressed local decoration site, is undoubtedly a timely help!
Second: Use a variety of free platform for marketing
Now there are many kinds of free marketing platform on the internet, there are blogs, microblogs, forums, QQ groups and so on, for local decoration site Network marketing, these different platforms, we can try, especially to pay attention to local groups of marketing, we must find to local users, rather than that broad marketing, Usually local decoration site is involved in the user groups, are local users, if your marketing goals to the provinces, so even if you can get this part of the flow, it is not possible to convert into profit points, so in the use of a variety of free marketing platform, we must pay attention to the target user group screening!
Third: Online to strengthen the local decoration site promotion efforts
Since we are engaged in local decoration net, then we can use some local media to carry out publicity, especially in the building materials market, the real estate market, now many houses are not in order to withdraw funds as soon as possible, often through a variety of discount activities to promote it? Some discount means such as fine decoration, then can be for real estate, to promote the site of the decoration team, so that the decoration team pull orders, they naturally can get profits, so online marketing is very important, perhaps can bring you very lucrative profits!
Four: Soft text advertising mode of marketing
This is the latest marketing way, can also produce very good marketing results, its main can be reflected in two aspects, a can give their own site to bring a large number of users can be transformed, after all, local decoration site, in addition to the real estate developers, for building materials companies or vendors can generate profits, for users, Because can give the user to provide a very good service, nature also can charge a certain service fee from them, and soft wen can effectively obtain a large number of loyal users, on the other hand, soft marketing, but also to the site to bring a good brand characteristics, enhance the local decoration site visibility, This to the local decoration site attracted more attention laid a good foundation!
Believe that through the above four to give the power of the marketing strategy, will be able to make local decoration site to get more merchants and users, and these businesses and users, in time in the depressed real estate market in Beijing, also can give you the site to bring good profitability! Above content by Nie Bin net http://www.niebin.com in Admin5, reprint please keep the URL, thank you!