Local decoration Web site O20 times operation of the real treasure (i)

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Local decoration website O20 times Operation Treasure (i)

It is not exaggerated to say that almost every place has a local decoration site, the general station called "XX decoration Net", but 2012 years after the local decoration site more and more difficult to do. The author (network name: Lu Daxia) also operates a local decoration site, the difference is not only do the road to decorate the site, but also operates two building materials brand stores. So, today to share with you the local decoration site operation of practical methods, I hope to help.

Everyone is now mentioning 020, home building materials products and services are the easiest to achieve 020, this industry is difficult to achieve the popularity of online shopping, because of the link under the cable service, so the local decoration site still have the opportunity, but to convert ideas. Today to share with you "local decoration site to be more inclined to serve the owners, not the merchant."

Local decoration site should be more inclined to provide services to owners

Many do decoration sites are personal webmaster, is the legendary "network Master", but in my opinion the master is not necessarily "grounding gas son." Decoration of the site is a platform, a connection to the business (decoration company, building materials merchants, team foreman, etc.), a connection to the owner. By building the site to pull ads to earn money era has ended, local decoration site should be more inclined to provide services to owners.

According to my experience, the requirements of the owners are:

① Decoration effect Chart. I said that the effect of the picture is not the internet can be seen everywhere, but the owner of the plot of the decoration design, effect map, this information through the local well-known decoration companies, designers, these companies will do related research and development. In the community before the House to do the publicity materials such information, the effect is very good.

② Discount promotional information. Localized discount promotional information is always the most valuable content, this information can help to decorate the house owners to know the market.

③ Group buying meeting information. Engaged in building materials or decoration network know, now the most fire is the group buy will, bargain, factory direct supply will, the information told the owners, let them go to Amoy cheap!

④ other information. Local decoration company reputation, building materials, furniture brand reputation and so on.

In addition to providing the necessary information to the owners, the local decoration site has a lot to do.

① organizes public welfare activities. For example: Winter has come, can organize public welfare of the hydro-thermal inspection, joint local businesses to the elderly and other provide free water and electricity heating inspection, to provide the site's visibility and public good image. Such activities have many, according to local actual situation organization, in short, is the integration of resources!

② organizes Low-cost group buying meeting. Joint decoration company, building materials merchants to launch a preferential purchase activities, through the site to organize the owners to buy together, this low-cost group buying activities are very like businesses.

③ visits site activities. Organize owners to visit a decoration company's site, such as hydro-electric renovation, to enhance the site's user viscosity, can also help to enhance the cooperation of the decoration company brand image.

Thank you for your support!

This article by the Huangdao New Network (www.homewee.com) webmaster Original, qq:420354050 reproduced please specify the source.