Local entity Operation Plan of Xinxiang Life Network

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October 1, 2005, Xinxiang Life Network www.3731.cn birth, do life portal mainly, the site and all the portal columns, all-encompassing. Popular also all the way Puma, daily has about 100,000 flow. One at a time to become a life-like Xinxiang portal site, has been relying on Sogou alliance or other alliances to make a penny. 2007 the second half of the Web site for the revision, has been changed 3 times, has no clear positioning, this time the Netizen also lost a lot, has been reduced from 100,000 to 50,000, 30,000, 10,000, 8,000, until the last 800 independent ip,2008 January 1, Xinxiang Life Net drastic, new revision, Give up all the columns, concentrate on the classification of life information, the profit model: Let more people release classified information for free, in order to attract popular, eye-catching text or picture advertising location to carry out charges. At this time of the day independent IP only 300 left. Do portal traffic is large, but many visitors from the field, it is difficult to truly local commercialization, local advertisers in this advertisement after it is difficult to have a good advertising effect. This is also the main reason why we lost advertisers. Now the site's fixed independent IP every day about 500, has been an upward trend, mostly Xinxiang IP number. Every day there is information release, most of the local users published, a small number of foreign companies advertising information.

Website Www.3731.cn has a certain post information, mainly is the propaganda operation, first printed the exquisite propaganda business card, once printed 6000, spent 200 yuan, and then began to find a part of the staff to send leaflets, plan the first step for the urban tenants, the second step in the downtown for personal hair. 3000 cards were sent to the merchant on the first day. Just after the next day, a real estate developer called to talk about advertising. They set 2 months of advertising, the original price of 800 yuan/month advertising position, after a bargain, 500 yuan per month transactions, customers directly paid 1000 yuan advertising costs.

Calculate the cost, 3000 business card 100 yuan cost, to send personnel 45 yuan RMB, a total of 145 yuan, pulled to the thousand-dollar advertising list.

At the same time also need to explain a little, Xinxiang life Network in the development process, and local several strong media has become a very good partner: a well-known DM magazine, a radio station, two well-known talent recruitment website. In their media, there are xinxiang life network advertising. Of course in the Xinxiang Life Network also have their advertising. This is one of the important factors that advertisers decide to advertise in the Xinxiang Life network.

With a small income, of course, we need to continue to work hard, the next step is to continue to more advertising, posters for the campus, to send business cards to businesses, for corporate enterprises to call, for the community and individuals to send a convenient information card. Publicity theme: Based on Xinxiang, convenient life!

has been relying on the company to do the site to make a profit, this time need to actually operate their own website, I believe decisive.

In this and the vast number of webmaster friends to share. Welcome to the station to see. www.3731.cn