Local talent Website Promotion proposal

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Local talent website promotion, the main purpose is to increase the limited target customer registration, and fill in the complete resume, resume website resume database, in order to achieve the purpose of profit from the enterprise.

Shanghai Talent Network to promote the purpose is to serve the Shanghai city of all kinds of large and medium-sized enterprises and all kinds of job seekers, for Shanghai's enterprises and job seekers to build an interactive platform, the best talent recommended to the mouth good business, for the best talent to find the most suitable position. In this purpose, then Shanghai Talent Network will shoulder the release of Job search information, Shanghai Talent Network on Shanghai recruitment, Shanghai job search and Shanghai talent Market information, enterprise recruitment management and talent job management, after-sales service and other important tasks. To promote this local talent website, It needs to be enriched with richer information content and higher technical expertise, as well as more localized services.

Shanghai Talent Network Promotion Program

(a) Talent website primary Promotion:

The primary stage of the promotion is as follows:

1: The production of a number of Shanghai job search book category of video tutorials, in Youku, 56 and other large video sites to publish, the same can also be a strong professional talent website, Shanghai Talent Network Forum and other places released. This kind of video is helpful for everyone to find a job, in general, we will not object to it. Of course in the video tutorial must be reasonable to promote their own website. I'm going to be the biggest. Promotion of Shanghai Talent Network, but the premise is not to affect the user experience.

2: Set up some QQ communication group for Shanghai Talent website, will be the latest recruitment information in the group published to their Q friends, of course, not directly published recruitment information, but to "still hold the pipa half cover", said half left half, let the job seekers area of Shanghai talent Network to view the recruitment information.

Initial stage Duration: 2 months. Expected to achieve the effect of IP1000. 50 updates per day for resumes. Outside the chain reached about 2000.

(ii) Medium-level promotion of talent website:

In Shanghai Talent Network to promote the intermediate stage, the need to do is to enrich the content of the user experience and improve. It is necessary to put all the ideas of user experience into the heart of each person. So what do we need to do?

1: Update Shanghai talent information regularly. Of course, the release of confidence should pay attention to the layout of keywords, but still should be based on user experience.

2:seo further. About SEO knowledge I will explain in detail in the next article.

3: In the middle stage, we should increase the all-round promotion. Generally can start from a few aspects.

Mail promotion, QQ promotion, electronic magazine promotion, etc.

4: Exchange links with all relevant websites.

The strategy for exchanging links is as follows:

A: Exchange links with all Web sites that can be exchanged as keywords for the talent network. The more the better, but in the initial stage of promotion, it is important to pay attention to daily add a certain amount of friendship links, generally 2 suitable.

B: Exchange links with Shanghai Local forum.

Exchange links we need to pay attention to the following questions:

A: For Google, PR is more important. So the exchange of links, should be a moderate focus on the other side of the site's PR value, as well as the establishment of station time. And the frequency of updates has been stabilized.

B: For Baidu, included and Baidu snapshot of the update time is very important, the friendship of Baidu Snapshot quickly, it is very good for the new station, such as the Shanghai Talent Network in the exchange of links when the time is very careful to update the snapshot of the timing of the problem.

C: In the link keyword, we must be their own site <TITLE></TITLE> in the middle of the text as a link text. Don't just link some text.

D: Friendship connection needs to be checked regularly. At the same time to check whether the other side of the site to your friendship link before adding nofollow this meaning if you do not know the words to it086.net check.

E: links to the pros and cons of the keyword rankings, we take the Shanghai Talent Network as an example: from the relevance of consideration, friendship links keyword advantages and disadvantages ranked as: xx talent Network, XX recruitment network, XX job search network. Other uncorrelated sites are best not linked.

5: Regularly send the latest recruitment information of Shanghai talent Network and job search information to registered members of the mailbox, or through the message to the message to them. So that everyone who has been visited becomes a loyal user of the site.

Goal: Daily visits to 2500~3000 people

(c) Advanced promotion of Talent website

When the Shanghai talent network reached the advanced stage, there is a certain amount of visibility. It's time to expand the channel. We can do some relevance to the channel to add. For example, add Shanghai talent Network to go abroad for job channel.

1: Relevant website Alliance strategy, and some complementary web sites to form alliances, but must be relevant, can not have the conflict above the business.

2: The talent Community strategy: efforts to do our best to promote the service, the community is the core of the site. Establish a community of Shanghai Talent Network and establish a good relationship with relevant local communities.

3. For the Enterprise, quit a series of preferential activities, start the withdrawal of funds, in order to carry out the next step of the pay promotion and offline advertising.

4: The establishment of Shanghai talent Network excellent brand culture. Every customer's reasonable demands should be responsive. It will be an important guarantee for customers to visit. It is also the cornerstone of promoting brand influence. At the same time for the Shanghai Talent Network to establish brand culture.

Goal: Shanghai Talent Network made Shanghai's first good faith quality local talent website.

Concluding

Website construction promotion should be a continuous work, expensive in insist, avoid loose, two days screen.

My station: www.blzpw.com Shanghai Talent Network

I qq:422842606

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