Local Web site operation wonderful content is the key

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Own local website has been running for some time, during the constant groping over, learned a lot of things. Personally think, the local website wants to do well, must have own characteristic thing. How to create characteristics, find a way to do it seriously, every day to insist, you can do more than twice.

Our site is characterized by rich content of the site, there are a lot of wonderful forum posts to attract everyone, there is no other site to see the information about the local. This is our starting point, the emphasis is on the rich and colorful content. Let's share how we build the site today.

1. Portal site

Getting news content and controversial topics from portals is a necessary step for news sites. Sina, NetEase and their various channels, as well as Sina Blog recommended content, are the source of our access. For example, open Sina homepage, the central section will match the local news according to the source place, obtain the news, if through the artificial race election, then the title processing, can become very good content material.

2. Local press Acquisition

Compared to the local content, such as QQ window news, we are very familiar with the display of local news information. This information is most users can see, if put to their own news content page too repeated, but caused others disgust. QQ window can be the news as a controversial topic, put into the forum to allow netizens to discuss, the effect is very good. and QQ window of the news from where, you can find, Tencent Forum also divided the local area, some news is from the Forum users through manual editing. We can also extract from this information other sites do not have news content, put on the home page to trigger hot spots.

3. Television content

Television is a very good media, but now most young people, including students, do not have much time to watch TV, and some home to set up computers. And the middle-aged and elderly groups, pay attention to TV more. In this case, we make the content of the site more convenient. Through the processing of TV news content, put on our website to reflect the local people's livelihood, has become a hot spot of our attention. More can, through the clues provided by netizens, the situation reflected to the television media, become a promotion of the site another aspect. Our site to take this approach, on a number of local television stations, a delight.

4. Newspaper content

With television, newspapers are also an important part of nature. Although a lot of things in the newspaper are reported on television, but newspapers as a text media, editors are more likely to organize language processing news according to these materials. Second, the newspaper is very worth learning is how to extract the local people like the news, like reading materials. Newspapers exist much longer. Newspapers with high circulation, we follow their news trends, certainly not wrong.

5. Demonstrate to users and form interactive mechanism

Our content cannot be done entirely by editors, and no amount of editing is useless. The approach we use in the forum is to show the user what to demonstrate.

Do you have any difficulties in your local life? Do you have any questions to solve?

These questions are similar to what Baidu knows about the platform. We open all the sections, will be in the page to ask some questions, with a vest to answer, to form a good interactive situation. When our friends know this way can solve the problem. Have their own difficulties will think of our site to solve, but also promote our website. We only spent two months at this stage. There is a large number of active users to interact with. Of course, the rewards for those who make a contribution are indispensable. How to reward a lot, here is not much to say.

6. Establishment of offline activities zone

Offline activities Although we do not have a lot of dedicated site good, but we can make full use of each of the offline activities to fill the site content. form a more active atmosphere.

After each event, there are our site participants and netizens in the Forum and News section of the article propaganda, the purpose of publicity is to have more users know our website, know the function of the site. Want to make more friends, you can come to us.

OK, today to share so much, if you have peers in the local Web site experience, can also exchange, common progress. This article is from the Breeze thesis www.qfpaper.com, reprint please keep the link.