Lofter today a standalone application generation platform Uapp

Lofter today on the line of an independent application generation platform Uapp, it allows creators on the Lofter can be based on their own Lofter homepage a key to generate a native App,app in the text and picture content, the form is relatively simple, to meet the basic reading needs. In addition to Lofter, Uapp also supports watercress, dots, 500px, Flickr, WordPress and other 14 blog platform blog and album content import.

The Lofter team said this time the reason to do this is because many original users in a platform to publish content, his audience may only be limited to users of the platform, but in fact, many original authors have a lot of audiences, they are part of the lofter, more likely outside the Lofter, These outside people themselves may not be lofter registered users, but they want to get all the content of the original author, which is what Uapp wants to do by helping the original author build a own app. This may instead spread the brand for lofter, thereby bringing more users and influence.

Personally, I think, for Lofter, Uapp's meaning is like a micro-letter public number, it allows each original author can very simply have their own brand, which can make both the original author and content consumers both to lofter have stronger stickiness. As for content consumers, Uapp is like the application of "a/one" in Han cold, we live in an age of information explosion, and now what we need most is not to "discover" more new content, new content producers, but to shrink our reading volume, the attention of the people, only to the most valuable group of people, You can even read a person's article every day without interfering with content produced by other users in the community. In short, this is a time of excessive attention, content providers are not only competing with other content providers, it is also competing with game producers and various applications, so how can you capture the attention of users in limited time? Maybe this is a trend that every content production platform should pay attention to.