Logistics electric business to debate self-built logistics cost account: Private Express storage pressure

China's logistics industry in various sizes of electric Shangdou began to build logistics to enhance the cost and efficiency of the control (TechWeb map)

China's logistics industry's "big customers"-the large and small electric Shangdou began to build logistics to enhance the cost and efficiency of the control, which makes the traditional logistics industry began a little uneasy.

June 13, the only product will be announced has submitted a courier licence application, cautious start the pace of self-construction logistics-it is only the nth test water logistics of the electric quotient, before, in Beijing, the east, when, VANCL and other platforms such as electric business, as well as a good buy, Jiuxian network and other vertical electric operators have been in the construction of logistics on the first step,

This makes the four-way, yuantong, such as Universal to join the logistics enterprises feel the pressure.

The electric trader pushes the logistics industry to "cut the Clan" tide

Yuantong Express Chairman Yuweijiao that May 1 this year, the express industry series of national standards began to implement, and last year, the National Post Office developed the "Express Enterprise rating Management measures (trial)" for private courier "Self-network coverage should be no less than 50%" provisions, is the recent logistics industry "abnormal movement" the main origin.

"According to this star standard to request, at present, the four-pass one is not up to 4 star standard." "Xu Express vice president of the company that this star standard is the Express enterprise head of a magic spell." Yuweijiao disclosed that, since 2011, Yuantong has been the implementation of direct reform, cutting clan right, at present, Yuantong in Beijing, Shanghai, Guangzhou, Shenzhen, Chengdu and other more than 20 cities have achieved direct battalion, plans this year, all provincial capital cities, volume of the second-tier cities are all completed direct transformation. Flexible peers are also moving quickly. According to one of the four executives revealed that at present, the direct battalion of the provinces and cities have 19, Huitong reached 16, Yun Tatsu also has more than 10. Due to the joining rate of more than 95%, the shentong of the road slightly slower.

But this is actually just the logistics industry to help their rapid large-scale mode of joining the "pain killer" one of the reasons.

Another reason is that the franchise model has not been up to speed with the rapid growth of the electrical business customer requirements. A private courier told reporters that many franchisees in order to reduce costs, often choose to use car transport instead of shipping, in a lot of time, they often can not guarantee 24 hours delivery. And such delivery efficiency is far behind the Beijing-east, Vancl, Amazon and other electric dealers in the first-line large cities distribution efficiency.

Four pass a person in charge admits, this change natural fancy electric business prospect. In the overall turnover of the electricity business annual doubling growth situation, the basic construction of the express can not keep up, not only can't get a cup of soup, more likely to be abandoned. According to the public data, due to user buying habits, in addition to Taobao, other consumer electricity dealer's 70% orders are C.O.D. And the four-pass one can not provide the delivery of goods to the payment service, so many electrical business logistics will only be given to shun Fung, home urgent delivery, EMS these direct-mode express to do.

"Shun Fung, home urgent delivery, EMS is very expensive, usually 1 time times more than four to 1.2 times times the cost, but also higher than the self-built logistics." "Billion Bang Power network real electrical business logistics expert Guo Paowei told reporters that the electrical business to do logistics is actually a helpless choice." For the electrical business, in addition to trunk logistics are outsourced, sorting center rented or built, the cost of establishing a distribution center in a city than the four-to-one distribution costs a lot higher. However, at present, the four-pass one of the services to reach the requirements of the electrical business, but under the circumstances, the electrical business had to build themselves.

From electricity to logistics, there is a subtle relationship between multiple games: On the one hand, the electric business wants to seek the service to be better, the cost is lower the logistics partner, but the low cost logistics service ability is also poor; On the other hand, the service good logistics such as Shun Fung, home rush to send the cost is too high, the electrical business is also difficult to master- This is a four-way and so low-cost logistics companies to leave the imagination: how to strengthen the direct battalion to improve service capacity, so as to win more electricity customers?

At present, because Taobao has Alipay as a transaction guarantor, four to a pass does not need to collect money, plus courier Price is lower, four-pass one is an important Taobao courier partners. In addition, the other two joined the mode of logistics companies Yuantong, the Tong also has 60%, 40% from Taobao.

But in addition to Taobao, four-pass a tatsu also want to "eat" other business Platform Express. Taobao is a small seller, the price needs a family to chop, the settlement cycle is also relatively long. Taobao on the courier costs also need to give a part of the cost of Taobao platform, small profit margins. "Four Qualcomm a senior executive told reporters, Taobao 10 Yuan express costs, which express company 5 yuan, sellers 3-4 Yuan, Taobao platform for 1 yuan."

Yuweijiao also told reporters that at present, Yuantong Express in Beijing, Shanghai, Guangdong province began to try to collect the money, "at present, we do not do across the province of collecting money, which requires the state to pay the business license, and the relevant policy support."