Long Tail keyword is the focus of network marketing

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Think about a problem yourself, you want an answer to a question, how do you search for the effect of a product? Think of the answer to SEO questions we search the whole problem directly, such as: "Long tail keywords how to dig". Want a technology related to product effectiveness and use we will search, such as; Soft film Smallpox product installation Method "and so on products related to the characteristics, characteristics, performance, price and so on a series of issues.

So the answer is that if a person wants to know a product, he will choose to search the long tail keyword, a person want to buy a product must first understand this product. Obviously the function of long tail keyword is reflected. Long tail keyword is so easy to be overlooked by us, single on the above mentioned my marketing of soft film smallpox products almost so the long tail of the top three of the keywords are I occupy, bring the flow and consultation volume including the final conversion volume are very considerable. Compared to tens of millions of the main keyword competition, long tail keyword is very simple.

Long Tail keyword mining and choice There are many ways to misunderstand, can not be said to be misunderstood it is the position of everyone to look at things different views are a little different. I optimized the long tail keywords all around the product narrative rather than product problems to dig, again mentioned above case.

"Soft film Ceiling product installation Method", "soft film smallpox products should be installed" two seemingly identical long tail keyword but contains a variety of different, the first long tail keyword is a description of the product installation method, the second is the question is raised. The above also analyzes the want to buy a product must first understand the product, the user's search is often the next day but want the result is really the first one. Even if the contents of the two are the same, and the second day is ranked higher than the first, but users tend to click on the first one and discard the second one, after all, in the user's view the second surface is related to his problem page as to whether he can answer his questions he did not know, and the first is to answer his question is he want to know the answer. So now the excavation of "which house good", "that good" and so on the long tail keyword is not very appropriate.

Long Tail keyword Mining page with the column or with the content? Before met a marketing master, he dug long tail keyword with the technique unexpectedly is digging column. First of all, I short-sighted to see the long tail with the column mining keywords, but finally thought he this is completely correct. The weight of a content page is very limited, and the cumulative increase is not good. But a column contains more content of natural weight will not be very low, and columns can update the contents of the snapshot page can not do this. But in turn doubt a website to add the column can do? the added new column will share the weight of the old column, so what is the impact? The method of mining long tail keyword with column is still to be verified hopefully if there is time and experience of the friend can help us test tests.

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